Whitby Free Press, Wednesday, June 2, 1993. Page 13 * *, A Monthly Fash ion and Beauty Review * * By Cheryl-Anu MacKean Rick Crowder, Whitby resident and jont owner of Lady Ashleigh Inc.,b believes that "the diet for the skia shouîd be chemically sound." That thoory especially applies to Lady Ashle*igh's skin treat- ment lotion cafled 'Skin Care Diet' -- a product that has earned the company a nomination for a Mannin gAward. The E nest C. Manning Awards Foundation is a national, privately funded, non-profit oraiation that has been pro- moigthe recognition and encouragement of Canadian in- novators in aIl disciplines for more than 13 years. Nominations for the 1993 Manning Awards are being eva - luated by the foundation's selec- tien committee. Award winners will be announced on Sept. 22 at the l2th'annual national awards cereinonies to be held in Mon- treal. «Quite frankly, all that we know about who nominated us is that they were two individual customers. I stili don't know who they are," says Crowder. Lady Ashleigh is owined jointly bly Crowder and his mother, M anetta Crowvder, of Brantford. The marketing end of the bu.si- ness is in Whitby, the office Etnd warehouse are in Ajax and the manufacturing plant is in Bran- ford. "The reason behinci the 100 per cent natural formulation of Skin Gare Diet' is the fact that the skin is the largest part of the body and it must be nourished," says MiAkCrowder. 'Some other products will change the colour or the texture of the skin." 5kmn Care Diet is created from lan-olin, rose water, vegetabie oùt, a blend of nut oils and olive oil. "Most of the tine, customers aren't well educated about the needs of their skia," says Crow- der. cWith most products on the market there is a great deal of glitz and ýpublicity, but they don't really telIl you about their pro- duct. "We list every element that is found in the product so that a customer can say, "Yes I'r aller- gic to that," says Crowder. '5kin Care Diet' was created by Manetta over 15 years ago when she had a sensitive skia care problem. 5kin care treatments that she tried would have chemicals in them, so she develnped an all- natural product, without any chemicals. "You could actually take 'SkLi Gare Diet' and pour it over your salad...That's how safe il is.A.f it's safe enou Yh to eat, think how safe it woul d be on your skin," says Crowder. Lady Ashleigh Inc. decided to p romote the product because t hey were in the midst of a national programn for their other products. The '5kmn Care Diet' une of products includes a facial treat- ment, a hand lotion and a body treatment. "Besides feeding the skin, natural lanolin softens the skin and removes dead tissue -- dra- matically chaniging the texture of the skin," says Crowder, adding that a uniform application will remove the dea tissue from skin. '5km GCare Diet' is not avail- able in stores, but may be pur- chased through a mail order catalogue. It has also been sold with other skin care lines on the Home Shopping Network. The product has been sold in Australia, Italy, the U.S. and En gland. "We receive calîs from custe- mers from al over the world thanking us for '5km Gare Diet,'» says Crowder, who adds that his company has been "modestly successfui." Manetta Crowder, who started Lady Ashleigh 12 years ago, is still very active in the manufac- turing of the product in Brant- ford. Rick Crowder, who incorpora- ted the product, has been with the company for four years. "We're pleased wvth the modest results and we're Iooking forward te, making our company grow," says Rick Crowder. Spring flîng SHARRON FERDINAND models an oulfit at the recent Trafalgar Castie Sohool 'Spring Fing' fashion show which featured clIothes trom Carlin Enterprises. Photo by Mark Reesor, Whitby Free Press Lotion earns company award nomnination with afuil SMraof merchandise & ervicesfor your swfler pIeasure- Walch for coming evemis. The maJil thahas somedhingf>r evryofle. take the heat The foot is vuinerable when exposed to, the environment. Just walking through the park or on the beach may present unseen hazards to your feet. Foreign objeets such as thisties, twigs, broken glass, bottie caps, etc. may cause splinters or culs. Care of the injured area involves cleansing with soap and water and the application of an antiseptic solution. As wvell, stubbed or broken tees and lacerations require immediate attention by a podiatrist. The summer heat may cause athlete's foot to flare up for those individuals who are required te wear boots or shoes ail da-y. Sun exposure should be ïninimized as burns to the feet can be severe, disabling the individual while the foot heals. Though rare, malignant melanomas have shown up on the foot. Often, individuals pass it off as a callus or a wart. Cail your podiatrist te discuss any abnormahities or te set up an appointînent. It is important te gel early treatment. Sports activities may resuit in stubbed toes and ingrowvn toenails. Podiatrists have treatmenrs that can eliminate nail prô\'Ilems without nail removal. Any fracture should be dealth with promptly. "Nothing can be done for broken tees, you say?" Quite to the contrary -- fractures cain and should be treated. For the jogger, runner and those who are active in aerobics, painful shin splints may occur. Seasoned athietes as well as beginners may experience shin splints, heel and arceh pain during training. Runners and wvalkers may require added support wth an orthotic. The arch support in shoos doesn't always add correct support or match the individuals foot type. Choose good quality, lightweight shoes with breathable upper miaterials, such as leather or nylon mesh, for your sports activities. If you're not sure what type of footwear is most appropiate for your sporting activity, contact your podiatrist for information and advice.