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Waterloo Chronicle (Waterloo, On1868), 31 Jul 2013, p. 4

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. rt 4 murmur) cumulus-mam. July 31. 2013 Laurier students’ study endorses food tech funding BY Mulls JACKSON and improve economic diversification. Chronicle Sta/j Waterloo’s efficiency lags behind both the I Canadian and American average. the stu- t - he City of Waterloo's recent $200,000 dents found. By taking total revenue, sub- , seed investment into food technology tracting input costs and dividing by labour ‘ appears to be on solid ground. costs. they devised a standardized method of 3 That is according to a group of Wilfrid ‘5' comparing elficiency. ; iaurier MBA students who undertook an The US. achieved an efficiency score of analysis of the feasibility of the project in the _ five. compared to 1.56 in Waterloo Region, } region. 6 ‘ though that efficiency increased to 2.17 3 “Based on our research we have found , ‘3‘" when local food processors with only one to that Waterloo is very well positioned for four employeeswereremaved. l Canada’s Technology for Food cluster to have Qangfi ”There's definitely a need to improve proâ€" E success.‘ said Omar Kassim. a member of 9:32â€"95 ductivity moving forward.” he said. 'We defi- the laurier team who presented their find ‘7’}? ‘. if, nitely have the capacity to improve produc- ings to council earlier this month. r3. , . tivity... for our local processors" ’ "Die investment that was already com- ‘ .. ‘4 This variable of competitiveness stands to mitted of $200,000 will definitely lead to a rig " be one of the biggest obstacles in the project, competitive advantage moving forward.” ‘ considering the sheer scale of production last month, council approved the fund- that can be achieved in Europe or the US. ing with the aim of combining Waterloo's . which has a population more than ten times 3 strong technological and academic reputa- v. the size of Canada's tion with local food processors and produc- Kassim said technology will be the key to . ers to help spark innovation and improve unlocking Waterloo Region‘s competitive ~ efiiciency in a bid to help processors stay in advantage. i the region and to attract even more business ‘lf you think about it. the big processors . . The city's economic development com- ofCanada are still a niche market because of ,= mittee requested the funding for the project. the amount of volume the Us. does com- known as Canada‘s Technology for Food lni- A study done by a group of MBA m at Mllrid Laurier University suggests that the City pared to what Canada does. They will have } tiative at the Accelerator Centre. of Waterloo mode a wise investment in food tech to help improve the efficiency and technolâ€" better buying power. Kassim said the food industry is a 593-bit oqy available in that important local industry. in more 'The angle of attack here is to use innova- lion industry in Canada. with about $39 bil- tion and technology to be more competitive lion of that located in Ontario alone. transportation routes, major markets like The impact of this project should further without going through the turmoil of having ’ The project would be unique in Canada, Toronto and the US. and access to some of enhance the region's reputation as a technol~ huge scale.” I since no other tech cluster is combining the brightest tech minds in the country ogy hub and give businesses in this area a The CTFF project is currently in the : food and technology in this way. he added. means Waterloo Region is positioned to competitive advantage. It should help attract process of attaining its not-forrprofit status . The region‘s proxrmity to important succeed. 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