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Waterloo Chronicle (Waterloo, On1868), 31 Aug 2011, p. 13

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WATERW) CHleCLE-Wedriesdny.t\nglm3l. 20” e I! t Back on the street : l I . | I F' (18 ' ' K“ 3 lo ' ! Uptown S tap e 1172988 an wlm moves mto new mg tr 88t 061110" 3 [3ma MACDONAID l’ . . a; g *- 3:?th ‘3 ”323?: I Chronicle sin/7 i‘ “" a. I"? a. “Wii't‘s. . ‘ m ~ 5 m j" ‘ i- a. ~ " ‘-':‘,'~r*»‘,‘.jz::§,:,{ ' ptown retailer Fitness and /' . 3;.- ‘ j I I Swim is going back to its ,2, ; I . . ; roots this summer. " . A .2 i V ' , : When the store opened 25 years :1 A ' ‘ 3} g ‘ l ago. it was located on King Street ‘ . ' i in uptown. It later moved intti ‘ ”A I _.~ 3 x 1 Waterloo Iown Square. where it ‘ . j a A ‘ : had two locations. l .. . ‘ ' . ‘ . " But the store is hack out on the ' j ‘ 5 ‘ ‘1 street. ' ' X «‘5 flesh ‘ _ . .. ‘3 t A“, ‘We \‘e gone full circle and we re g / w fl back out on the street." Fitness ‘. > ’ . and Swim owner Sandy Royce - an W said. "it was about Visibility for us. ‘ “ v:‘-‘:~Â¥;.‘ 13" y _ I and we think traffic flow is busier l. \ :W‘gS‘, ‘ on the street." ‘ i . [A I 7“" i. ’5" I Hie store, \Vlllt‘ll sells women's '1' i \ g ‘33: ' “ I "r‘ ",f ‘ m | swimwear and accessories. as well ' .‘1‘ a . a " . ._.. I tis litiiess lines. moved to its new , 1 . ‘7 ‘/- ~‘ ’ '13” 2 : lllt anon at 4 King St \outh on Aug. : . :1 K ‘ s.'. { : ] , g .. . ' ‘ ' '33, ‘_ 1 "It‘s a Intel) spate." Rowe said, / ' f ' ’ 7‘ 3‘ ‘ ‘ III"; g 1 "It‘s an old budding Wllll sunlight . . .a ' I streaming iii through the Windows. . ‘ ‘ {I . .. ;- fl . It’s .i lot difleteiit than being in the ' . y ' ,1: ‘ -.. ' -"~ ‘ mall " l. 5 ‘ . "~ ' f llie new l ttness .iiid \wini is its ‘ ~ 8 - 0‘ ' -: V higgest ltitdtltilt \et ' r - . ‘ lhronetonsttint \\’lll] the bust \ '*‘ a ‘ . ‘ it ness has been its home in uptown “ 1 . >-' . i : \let‘tloo . \l 1 fix 5 \ Rowe has thought about lt‘dV )s " ‘ ing the rote, but shes always been 'K ' drawn back to it ‘: it, "We're looked elsewhere," she . , ’ \s _ ' said “But we're alums tlt‘t ided 1"“ '> "1" mm)" H After 25 years in business, Fitness and Swim has moved to a new location on King Street just south of Erb Street ”HIT" I" ”W WW 1‘ strum: ll” d in uptown Waterloo Owner Sandy Royce, left, and manager Dana Love are bringing in more stock to the store. downtown and its lull of coinple utommowms _ "H‘llltln retailers. Royce said the (L!) when hodys‘uits. shiny market because it was being car- change room with the customers this fall or winter. I “It‘s a really stiong, healthy core tights and matching leg warmers ried a lot of places." and tell them what's working and “We're as busy in January as we With a lot of strong women‘s stores were in style “ Over the years. the staff at Fit- what's not. are in luly," Royce said. “Especially ” Whll'h is really llllptll’ldlll for us." But as the 80s aerobic craze ness and Swim has become expert "The suit should be snug with» in Waterloo. people travel. so we're she said died down. the store moved to sell at picking out the right swimsuits out being uncomfortable," Royce bringing in clothing they can take " [here‘s no one else dong what mg more swimwear. for women. said. “People huy suits too big too with them." ‘ we do we here. so why mess with "That's where the demand "We can help find you the right often. and then they ride and move 1 success?" was." said Royt e. though she still suit it you don't happen to be per- and that's not nice." . Keller ling on a quarter century makes sure to carry fitness at'ces- fectly proportioned," Royce said. With the bigger location. the Fitness and SWim l in business. Roy e said the store sories "Lots of people buy suits that store is also looking to expand its . ‘ has changed drastically since it “The fitness is my passion. are the wrong size and they don't product line. 4 KingSt. South . ‘ ' . . , .- - - - , www.fitnessandsmm.ca i opened. because I ve always loved it. We fit properly. Royce is planning to bring in 519 747 I424 ‘ "Originally it was just fitness still do a lot of runrin wear. But it At Fitness and Swim. staff more travel options for people ‘ ' goods," Royce said "It was back in got to he a smaller and smaller members will even come into the heading out to tropical locations } , Z \ l . -‘ " ' ' ‘ ,-' ff 8.9523,!fi‘ 4â€"- ,. E‘:Fâ€".'_.-_-!.!“.‘_"L7311” . d I r ' gunlltlf' I ’ 8 mil European 1 f Parquet Oak . ‘w,& Laminate 88‘ sq. {1. } Hardwood Flooring ‘ ~~ I . .- ‘ Pod 'nsluded. J l, , .5 1 ““941: it: . 1 “' «fl ' t, ‘ TV 16'x1 6" Noco 10 mil German mode . ‘ I“ ' *5 " Travortino Tile LOMINO'O (AC4, } é , “g . ‘ $2” sq. ‘1. 99‘ a. ft. Pad Included j s 2» . ~- ~ ~ ._. < -._......_.. -»- .. ~ - -w'--- â€" --*-â€"‘-”*-~‘â€"-â€"-â€"â€" ..-_ _- .-. as..." ~ “ . \1 '- "it; fer. 7.’ ’ '5 “ ‘22:? . ~. ; a ‘ »' * ' rs"- SIMPSONS a FLOORING r . . a - - _.‘â€"â€"â€"â€"â€"~V‘ â€"~7-â€"â€"â€"-« ‘7 V , T â€"â€" W . I E‘ - ' L M l J

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