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Waterloo Chronicle (Waterloo, On1868), 4 Nov 2009, p. 23

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ix x l a m in i 1 "now it - manna“ summit-i 4 mm - :3 (a :93." s “ ’ 1 “I i _ l ‘ 4 1. . F U I l l I! l i I Maven Project looks to connect artists across the region through a web portal BYBoitVitaAMt ' f i “4%.. be included on a webSite that .. . 7 l "£31713“ “Mil . 7 P“- -~e.. “at... _ g would not only be an online cul- ‘ 31"â€" _. a . tural archive, but would connect Wouldn‘t it he glt'dl it there ~ . " . all the existing cultural directories were a central portal to dis ' is"... ' ‘ e i in the area. cover the richness of the local arts ‘ ’ ‘ ‘1. 3" ~ "The project could go further ('[llllrlllllill) that would also allow . 2 in 52â€"351,, ‘ r with more funding. like any other people I“ “0”“ ‘lll’port it? ~ ‘- 3s ‘ - project." said Judge. “But we need Lauren Judge, the executive ,1 4' the funding." director of the Waterloo (iornniu» ' ..‘V . ' y The public can help her with nity Art Centre. thinks so 1 . a . the Aviva Community Fund. It‘s an That’s why in her spare time she "i ' ’ , ongoing competition with people decided to launch the Maven "‘9 Iv :_, x", " allowed to vote for the projects Projectâ€" i â€". . T“ " )‘ they wants the insurance company In her own words, Judge said ‘4 f "4‘ ‘24:“ . g 3" 4" to support. . that the Maven Project is a literary .‘j' 1.: . 244??) 3'" .3 ‘ 3' They can go to and media initiatiie to create a 5‘ ‘3’; 3‘ .. 4: . " h www,avivacommunityfund.orgv“ - cultural archive for Waterloo ‘ ‘a 3, '. ’ is , I". :44 ideas/acfl729 to vote and help the Region's arts community. lt will gynfiqq" â€"- ‘-.‘ J Maven PrOject get to the next include audio and usual recording 2‘, " Q'- ‘2 . a round. in the following weeks they of the artists and their work, and {I ._ 15.: ‘1" “-73 ‘1‘ f, - ' can continue to vote to help the the process they go through to cre» . ii, '. f; *‘ ' I. ’1 j project get to the final round. ate it . ' g a; “-5 _ - . ‘. Judge said it's an exhausting It will offer wonderful insights \ " a ' ‘_ \ ‘4 process but hopes by the end of into the artists‘ world and support ‘5‘ , . ‘ : x the year the Maven Project can it through inten'iews. photo essays ‘4 finally take flight and launch its and written articles about each a a website. artist. 4. 4 .o ‘_ “I think it will start something “It's something l started think- â€"" l2»; ' really neat," said Judge. "To make ing about in the summer with a I ‘ 1 this archive completely open and postcard survey I did with 200 local . tI" :â€" 5? V: accessible." artists," said Judge. whose work at if“ A. [cg-3v 4, “ J ' it's a portal that will open local Waterloo's Button Factory has 3 ' . wt? an”: artists not only to the local coni- been integral in keeping it a cultur» ‘ .‘ 4 ‘~ 2' munity, but also to the world. al touchstone for the community. .2 4' ‘4” t “We're not trying to launch “Of the postcartls that came back. ' * ti - artists out of this community. but the top thing the artists said they Button Factory executive director Lauren Judge stands in front of some of the art projects at the Regina Street hopefully it will launch them into were missing out on is promotion." centre. Judge is trying to launch a new web portal for artists in Waterloo Region. loom Moro the provincial and national litdge said the region has some ' sphere." said Judge. "It's meant to incredibly talented artists who are the last things these artists are able link the public better with the community. And taking it online help their careers." doing amazing work in the area. to do. And while there have been artists in a portal that can be an art means that every profile i create It will also better connect local The problem they‘re having is findâ€" local suCCess stories like Peter Etril project in itself as it explores the will be an unique piece of an. and l people with what going on in the ing an audience, Snyder, there could be many more world of creativity think that‘s where the artistic merit ans community. And it's an indus- While they are gifted in express. like him with the right platform, “l thought it would be really of the whole project comes togeth- try that even the Prosperity Coun- ing their artistic vision, they don’t said Judge. cool to see raw photo of the cre» eraswell.” cil of Waterloo Region recently ' have the same skill set when trying “it just reaffirmed my beliefthat ative process. and after collecting With an arts community of identified as vital to the health and to connect with the community we need more exposure for anists all of that and archiving it some- more than 700 local artists it's a future growth ofthe region. and eliciting support for their online," said Judge, "It has to be where. we'd have enough content daunting task. But she’s already “There's a ton of talent here. work. more than justadirectory. to produce articles." said Judge. started the process of collecting There's more than 7'00 artists in “They said they can‘t do it all." “The public has to understand “We could even get into the realm materials for the first 100 artists Waterloo Region.” said Judge. said Judge. “Some of them said their creative process and what ofpractical criticism. which l know and applied for support from the “The fact that I don't know who they don‘t have the knowledge of goes into creating what they do” some artists in this community OntarioArts Fund. all these people are and 1 work in how to boost their web presence and this will help educate the pub hate. She's also recently entered the the arts industry is overwhelming. and thingslikethat." lic more as well.” "But practical criticism is Aviva Community Fund to get “But I'm hoping to discover Marketing themselves IS one of The lnternet has the ability to healthy for growth in the artistic funding for the next 100 artists to them through the Maven Project." ‘ " V ‘ Sharplight IPL. Using smooth pulse technology, We offer a non INTRODUCTORY . 9' , EW . invasive, clean and relatively painless treatment for permanent OFFER' V ... ‘ . hair reduction, skin rejuvenation and the treatment of acne. 400/0 " " I 5‘5 l i ‘ r @MAMJIBllQlBDN Wing , . . t‘i'itiin .il ti'c.ttiiiciils *- hair studio . medi-spa 255 King Street N, Unit 10. Waterloo ' 519446â€"7171 ' www.chameleonspa.c0m

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