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Twenty years of branding years Looking back, it‘s evolved sigâ€" nificantly since its inception. It all started with economic developers in Waterloo, Camâ€" bridge, Kitchener and, initially, Guelph, who had joined forces to attract new businesses. At that time, CTT was an inforâ€" mal group run by a steering comâ€" mittee without the help of any staff. Today, the incorporated organiâ€" zation works to achieve its manâ€" date of marketing Waterloo Region‘s cities and townships, with a focus on attracting new busiâ€" nesses, investment and talent, out of the Centre for International Governance Innovation building with a team of seven people. Canada‘s Technology Triangle helps put the region on the ma, "What‘s important about that progression and is constant is partnership," said John Tennant, CTT‘s chief executive officer. "And that‘s still the basis on anada‘s Technology Triangle has been promoting the area to the outside world for 20 By Jeninirer OrMmsTON Chronicle Staff _ For more information about Costco, drop by a warehouse, call 1â€"800â€"463â€"3783 or visit www.costco.ca. 4438 King St. E. 519â€"650â€"2252 AHEG,13313; Costco is having an open house The executive director of Canada‘s Technology Triangle, John Tennant, says there are more changes in store for the organization. »ennirea orwston rroto Present this ad at the entrance to take advantage of this special membership offer. Gold Star Membership is only $55 per year (plus GST) and includes a FREE Spouse‘ card. An Executive Membership is $100 per year (plus GST) and includes a FREE Spouse‘ card. on November 9â€"16 at Costco Kitchener. COME AND SEE WHAT YOU‘VE BEEN MISSING AT COSTCO. ~SIGN UP FOR A COSTCO MEMBERSHIP AND RECEIVE A SPECIAL GIFT.* BUSINESS * This offer is valid on the dates and locations specified above for a new membership only. ’Avarlwslofiheruwmlhvflynmhllymnlogemo\dwlivingmhmnuddvm Only members are allowed to make purchases Aworeness Code: 60644 w WATERLOO CHRONICLE + Wednesday, November 7. 2007 * l_b GOLD stay Memg which we do things and why small team can take on the world The economic challenges in t early 1990s led the business cor munity to reâ€"evaluate the cours they were on. ) That‘s when they decided on publicâ€"private partnership for CT which works closely with th municipalities‘ economic develoj ment departments. The City of Waterloo‘s direct of economic development, Ma lene Coffey, speaks with CTT on daily basis, giving them the info! mation they need to sell the comâ€" munity and helping them ma investments in the area happen. T "It‘s quite a seamless relation ship," she said. "Their specialty the external marketing, and 01 specialty is the municipal infr structure." It‘s not only CTT‘s organizationâ€" al structure that‘s evolved. It h also moved from a time wh manufacturing investment w heavily soughtâ€"after, to a mo researchâ€"intensive era. "As well, given the strong bus nesses and financialâ€"services se« Continued on page 2