Business Week " the past two months, high who] and university students in the not have been graduating - and celebrating their gradua- Formal: and proms mean tux rentals. limousines, corsages. boutotutieres, and elegant din. nars in ballroom settings. And am busmesses are rmding that young people not only have the means to "do it right" on gradua- tion night. but are more than willing spend what they have to make that evening special. Bob Neufeld, owner of Emerald leousme m Waterloo, says more students are hiring limou- Sines for prom nights than ever before, and It 13 something that has become quite fashionable. That's why many students don't shy away from the $140 to $200 fee It wxll cut them to be chauf. feur dnven m a stretch limo for the entire evening. The tradition of limo riding on prom night :3 one that has mi, grated from the US. into Canada and has mereased in popularity dunng the past three or tour years, he says "On one had, it looks a bit extravagant for younger stu- dents, but really it's not that expensive, and it's something the kids really appreciate," Neufeld says‘ Don Breen, who works for Jack Fraser Men's Wear in Conestoga Mall, says May and June are very busy months for tuxedo rentals. And, this year tuxedo rentals have gone better than in previous V9813 "These kids know what they want, and they want. tuxedoe for their graduation." Breen says. "They don't want to wear their fathers' suits." Tid Biz Graduating - with style Laurier C0-MtortSor' Soviet business forum A two-day event to provide Canadian business and research organizations with information on teehnolo. grbased opportunities in the Soviet Union will be held at the Tmnto Airport Hilton, June 21 and 22. The technology roundtable in Toronto, one of three wmcmnbeinggndzundinportbythe Wilfrid Laurier University Development Centre, a partner in the Ontario Centre for International Summon The trade centre will be represented by Dr. Hugh Munro, director ofthetndecentrentWilfridhurior Urtiversity; Chris Kuhn. the tmstre'it atmiatnnt director, and Arnold Frontal, on economic M at all. otWT" 1i1e,eii,Wrgt',hTtg',tr,.ui11ge,t,'tigtf2t, to itaprmidmt,Jirn ttrrar,-tmtttreqtehrkd, endingaix Mdmuinty *ghrmietkrrttmn tnclpurrtta-r&M'sr-dtte-trJsrt-rt IncinDoeth-dlw. Worm, Tan & Mills. with“: Oman-W- WMMM,MW Breen says most students think nothing about spending just over $100 to spend an evening in formal attire. Julie Reinhardt of Julie's Flow, ers & Gifts on University Avenue in Waterloo, beside the Universi- ty of Waterloo, says her business prosper: throughout the year from university-student business, and at convocation time. "Throughout the year, the diffe- rent departments at the universi- ty have graduation balls, so we do flower arrangements for those departments," Reinhardt says. "And a couple of weeks ago, as all the convocation ceremonies were taking place, parents were madly running in here picking up rows to present to the students" While Reinhardt says universi- ty students make up the majority of her graduation/formal busi- ness. she says high school stu- dents buying cottages and bow toanierett provide business for many are: flower shops. And many Grade 8 graduates are getting in on the tradition " Gary Miller, owner of Petals & Pots in Waterloo, says gradua- tions and formal: are very good business for him. And he pays attention to what is going on - he knows when each high school formal is taking place, "Corsages and boumnnieres are certainly popular among young people now. in fact some of them feel only half dressed if they don't wear them to their formal," Mill. er says. _ . "This is a very substantial part of my business. And it brings a lot of young people into my shop, It's important to realize that young people today have the money to ipehd, and' they will also' be customer: of mine in the future." dramatic growth during the past two years; under Murray's leadership, it has more than doubled its staff to tt current level of 36 and tripled its portfolio of clients. lit addition to its core of advertising services, WT&M has four “at? divisions which specialize in public rrslationtOtthlie 'airs, audio visual production, retail promotion end market research. 12 PR network mm... m ammo The public relation renames of Ontario have been given a boost with the establishment of a unique, 12. city network of independent public relations companies celled PR Ontario. [meted in the major centres of Kitchener, Ottawa, Kinda, Toronto, Hamilton. St. Chnthnrinee, iam. don, m. Thunder Bar, Seult Ste. Marie, North Buyendhdburtheneuoupwueetuptowvinee publicrehtionlendrele tser%stotlteprimteartd publicueta-Ihoth in md outside Ontario. Bach undue doe in an eetebliehed ,mlleortneetad min-inn] member d its own 2t'g,'t community, Igttr, I thaws): kr-lad. Mum of culture eldeonditiou, in addition to the mmnal my (1 't-%tisteettmrnunimtioets m in both ‘Proms Ind formal: generate business for local merchants. Don Breen of Jack Fraser Men's War in Wetenoo aye tuxedo rentals have been better than ever this year. my“... M Egaligh a_nd Frenph. -irkitihener, the PR Ontario associate is Weaver, Tanner & Miller International. Watedoo firm Introduces GST ready software system REBSS Systems Inc. in Waterloo announces a new - business when applieation, Engine-e Were, dot f gigned t.ty,',fdt"2txg1/h'e'dts"i,u,y,"ttoeg,' equipped with e fast data to handle all inventory, invoice end customer records. BusineIeWereieprependtoeeeommodetennyof rental, commercial. retail or point dale businesses. Thelyltemeutomtiullyrmdluln‘ornntelsp deduct: inventory and mlntim customer credit files AaignifituutthattsmrfuairttrtlteBtstslnrlttprtl, sghmuinamiuetionwith-lteoreritsitaattilitr 3 tohand1ethe0trr.rtitroneofthermrpaeug-ttr _ tat."'""'""'"""""""'""'"'"" l l. , Doroultavrrintimttatt'oetahtnrtamtwhmi-,anew produa line, aaatrtinttr, mishap, important new service or pmmation that ahouid he abated with tratsrlothtiaiy-artd.they.tetitrr1tte9e.ei.ty, ,Viktaidtartrimirns.mrrdristtimLtioeorNBrs at our use. mm» huh-bowl or mail it-rttrhemim-tarmhamhdhtmhl1 Your Chronicle Remember! ‘ RECYCLE MR"