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Waterloo Chronicle (Waterloo, On1868), 12 Jul 1989, p. 26

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Today. the two veita are available m Canada by mailorder or telephone I746- 1526, and have received the endorsement Jones recalls feeling he was losing .rerm of his own company to a manufac- turcr thousands of miles away, After severing mes, he felt a strong sense of Teller. Though he still gets tt little angry at the memory of early dealings, he has adapted. You become a little harder in dealing wah people. You just do business the way youre taught to in a given environment." He turned to Taiwan Connection, 8 busmess dedicated to represent Canadian companies in Taiwan. Taiwan Connection. founded by graduates of University of Waterloo, began tracking down potential manufacturers for the vests. negotiating on behalf of Jones. Tid Biz "We walked away from two or three tyusunesses," he saxd. "And the one we thrrught we could trust tagged us along as _')nir as he could." It was not an easy time, recalled Jones. The Taiwanese have a different way of dongg busites, he said. BushiesrWeek "We got led down the garden path a few times.” he said. People in the Taiwanese textile :ndustry did not easily part with an'urmauon and tended to demand more money as negotiations prop-0d. aid Jones. Answer: For Colin G. Jones, etrfotttgdge of Waterloo's Panoramic Specialties but, Taiwan held the answer. After creating prototypes for the photography and activi- cy vests, Jones began looking for an Asian manufacturer. PAGE 26 . WATERLOO CHMNICLE. WEDNESDAY JULY 12. was Chronicle Staff Problem: You have a great idea for a product with what appears to be a world- Wide demand. It is a unique product, but w1ll still be competing against goods manufactured by established companies. so you decide you need to be out and quality competitive - the beat in the world for the least money, in fact. Canadian llhor costs make domestic manufacturing pro- hibitive Whatdoyog do? - _ A A majority of tenants at the Ertt Plaza have in the past expressed opposition to joining the BIA, which promotes businesses in the Uptown in return for membership fees. Conn. Robert Brown noted the BIA did not promote the Erb PlazaduringPinkruniirteodtorpelktutds of Summer sidewalk day. new". aid Slomke, the Bitintrdstoholdaiialertotit?tro.rtltepltza. "I don't want to go ahead on we epheetwn until we solve the problem oftbe 1aat one. nil CwnrMary Jane Mewhinney. who in the city’s wave on the BIA. The Ian-won] in to the boundaries north of v2tga'rdnit2igttSfl,bt's'lt,"tlJriehcf em between Bridget Bod iineh'dittg the north Uptown BIA told to get it together Waterloo city council voted Monday not to begin yet another expansion of the Uptown Business improve. ment Area until the Minus group solves its current problem with the Erb Plan 1ntepeases, _ A _ "I don't believe this (proposed) expansion has been done any better to date than the last one," said commissioner of planning Torn Slomke in response to questions from council. 7 - - __ - 7 The challenge of Ns business Colin Jones says his Waterloo company sells the best activity and ogre- pher's vests svaliabie anywhere. Jones” business grew from his mm as a nature photographer, he dlacovered then were no adequate vests on the market. The vests. manufactured tor the coming in Taiwan, are sold by mail order in North America and in specialty stores in urope. Ian an», photo side) and Erb Street to hum! Creek. Another water company comes to Waterloo Waterloo is home to another bottled water company, serving both the business and home consumer. The Ace Water Company is located at 635 Colby Drive. In a media release, the company emphasized con‘Eem over {wafer coming from the Grand River. "The Grand River is well known " a dumping ground for treated sewage " well as industrial wttstetcThere are many customers who purchase from us because our water is com lately natural and refreshing. Other customers matinee horn us because they are concerned about the long-term health risks that may be associated with chlorine and our tap water," claimed the release. _ V --'Pr'--"re"""'e"-b."q". :1pran Mmor product line, a lamina, ' important new Dr, William R. Scott. professor in the University of service ar muotioa 'ii'atTittt he ‘llnnd with Waterloo', School of Aeeountamy, has been winted Waterloo basilica and the mi MU Chronic). editor of "Contemporary Accounting March", the mm to but thtm 'i'ri"ei'lri',i'i?ijiit,f,i thr m j.tymaloftucaydditutLaamicAeuntiniLioa. ?uatottrotrieedttae hm oratail tinn . . """’l . ' - __... Waterioo pmMoor appointed odltor item. to mm AiGiil " - TiiiriirrGi". mg or me u mew prom, which will take place at the closing of the Heritage Olympics Games July 16 at the Seagram Museum. ' The unusual marketing venture is expected to raise public awareness of the wealth of heritage and cultural reeoureee available in this region With the theme of "it's About Time to visit a museum or gallery," the tourism initiative will target audiences both local and including the United gates. .r1t,eul,y_tPtrrttreetauahou.ttyttuai-tmr Coordinator for their too-yon: fiGiGr%iiitla project. The announcement coincides with the launch. ing of the. {112509 pmittt, which yin take place at the The publication is considered one of the top four academic accounting journals in the world. 1lhtttrt1tW1artaton mueeumo appoint Marketing Project Coordinator The W!ateripthWeliirtgton Museum and Galleries has oppoinwd Helen E. Gates on Marketing Project “This ian't about money. It's about the challenge of business, the challenging of yourself, and doing something you actually believe in." . As well, the company will soon bring out an all-weather waterproof, 1i htweight and breathable shell to fit over tie vests. Jones refunes to discuss the finances of his company. What he does say is that owning his own company. small though it is It.. the mome_nt, makes him happy. With the sum of the vests, Panoramic Specialties has turned its attention to an aluminum attache-style camera case for professional studio photographers. Sold in Europe, the case is the best on the market Jones claims. ofatuastonetmrnatarephotogrqherats ,ellaystsatumgrmyr_ . _ .. And then there’s the not of the world. "It's literally true that it takes just as much dart to do numbing mull u to do it big," he said. Both m a} die best products mu- tt ggtggtd,dtet m', turned :3 aroma mar eta are cord in upecialty m. The leg, in mim- lar, he chuckles, have a love of being organised whet: Ptrtitietiyr, in outdoor '.rtto.tqrrer,,hikirtstrirdmaltirtg-n train watehing. As is _ofUrt, they», the busing“ grew Jones designed a strong and durable photographer’s vest, and while he was at it, an activity jacket for hikers, birders, scientists and naturalists. The only store retailer in the country is the Canadian Nature Federation store in Ottawa - the rest of sales come through camera clubs, nature organizations and mail orders. out of Jam’s hobby - nature photogra- phy. A regular .Altyyrttin,Ptrk taper. Jones found lawns " equipment around in camera bags was inconvenient, and searched for an alternative. While the armed faces have known for decades that equipment can be convenient» 1y carried in jacket pockets, there was nothing on the market aimed tspecifically at photographers.

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