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A survey of area food retailers revealed that, despite the previous emphasis on .metric weights, the old familiar pounds, ounces and gallons of imperial meaâ€" surement have long been used locally in advertising and packaging. Chronicle Staff A Federal policy change allowing busiâ€" nesses to use both metric and imperial measurements in advertisements is set to take effect next week, but it won‘t mean much of a difference for Kitchenerâ€"Waterâ€" loo shoppers. Kâ€"W shoppers not weightâ€"ing breathlessly George Humphrey, head of advertising for Dutch Boy Food Markets, said his company has always attempted to adverâ€" tise products in both systems ‘"as much as possible‘‘ in order to make the transition easier on its customers. Vera Leavoy, international programs officer at University of Waterioo, demonstrates a plastic pump developed by two UW professors, Dr. Alfred Rudin and Dr. Alan Plumtree. The pump, which has been widely used in Third World countries, was on display during Africa Week, Feb. 12 to 14 at the university. Pat Arbuckle photo **My policy has always been that I try to advertise so the majority can relate where possible, so people can understand what they‘re buying," he said. According to Zehrs Markets spokesman Ron West, that company‘s advertising stance has shifted since the metric system was introduced: initially, policy was to feature the metric weights more predomiâ€" nantly, but now the emphasis has moved back to the imperial weights. The new policy, approved by the Mulroney Progressive Conservative govâ€" ernment, says businesses are required to and advertise food, gasoline and ::Ilhhlnp in metric. However, businessâ€" es can use the imperial measurements, if PUMP ACTION they want as long as they display both sysâ€" tems. Despite the controversy surrounding metrication, West said Zehrs has received very few complaints from customers, although most do prefer to see the imperial measurements used. ‘"As consumers, most people couldn‘t care less about whether their meat is weighed in pounds or kilograms. They look at it, decide if it is enough to feed the family, and look at what it costs â€" whether they can afford it," he said. Mr. Grocer owner Jim Morris, however, said that public opinion has consistently been against the use of metric weights in stores, and as a result, he has always featured imperial measurements in his advertisements since it opened last year. "I‘ve always gotten feedback from my customers that they wanted imperial measurements dominant â€" that they found the metric too confusing," said Morris. We felt that what we were doing was right. With our particular clientele â€" we have university students who seem to understand metric and senior citizens for whom it was a washout, we tried to cover all the bases, and we‘re going to stick to it." will continue to use the metric meaâ€" surements in their sales and advertising, and, because of cost, they do not plan to convert their scales back to the imperial system. Each spokesman emphasized that they Detection Rather than focussing just on the injury, Finkel suggests that when a child arrives in the emergency room of a hospital, physicians and child protection workers should look at the total family environment to determine what circumâ€" stances that allowed the accident to happen, whether it indicates a case of momentary distraction or a pattern of neglect. Chronicle Staft Although disappointed at the amount of money raised, organizers of last week‘s Africa Week at University of Waterioo are still calling the event a success. * "I thought the participation was very good considering the lead time for publicity, the weather, the fact that there were student elections and midterms (exams)," said Vera Leavoy, international programs officer. _ _ Approximately $10,000 has been collected for the UW African Relief Fund, a figure which includes $6,000 raised through student events last fall. The committee, which organized Africa Week, had set a $50,000 campaign goal. Leavoy expects the final amount could You never know who.. According to Harding, one of the primary goals of Citizens Concerned is prevention, a goal it hopes to reach through increased public awareness. ‘"Parents have done a good job educating their children about strangers, but few tell them it could be Daddy or the nextâ€"door neighbor," she said. o c That‘s a message convicted child sex offenders have been giving Judy Harding of Citizens Concerned With Crimes Against Children and she passed it along Friday to a group of social workers, police, teachers and lawyers, who attended a Community Awareâ€" ness and Prevention workshop as part of the Waterlooâ€"Wellington Child Abuse Conferâ€" ence. Chronicle Staff "If the child had said ‘No‘ I would have left her/him alone." To help parents broach a difficult subject, the group has produced Talking and Drawing About It, a coloring book which has been designed so that parents and children can discuss sexual abuse as they work together through the pages, Harding said. Recently, Citizens Concerned also comâ€" piled a list of hints for streetproofing children. They include: elf you are unable to pick up your child at the appointed time, arrange for an alternative All things considered, Africa Week a success government‘s new policy on metrication goes into effect next week. WATERLOO CHRONICLE. WEDNESDAY, FEBRUARY 20, 1985 â€" PAGE 3 increase substantially with the addition of funds raised by students. UW Federation of Students had pledged to donate 25 per cent of Feb. 14 sales in campus facilities such as theâ€" book store and student pub to African relief. The child‘s total development â€" physical, emotional and intellectual â€" should also be assessed, Finkel said. A oneâ€"month survey, conducted by Finkel at the McMaster University Hospital emergency room, showed that of all children brought there with injuries, hospital personnel were justified in further investigating one in six of them. With donations still coming in, the fund will be kept open as long as possible, Leavoy said, adding that all monies collected will be matched by CIDA (Canadian International Development place to wait, a wellâ€"lit store, inside an arena or a school, for example. eWhen possible, have children walk in pairs or groups. eChildren should always travel the same way to school. eUse a secret family code or password. Children should be told never to go with anyone, not even a close family friend, unless they know the password. eChildren should not go into a public washroom unattended. eLet your children know that it is not rude to ignore an adult who is asking directions on the street. Another adult could be approached for the same information. " eIntroduce your children to the hot/cold game, making them aware of potentially dangerous situations and discussing possible solutions. . loC'beck your babysitter‘s credentials carefulâ€" y. eDiscuss sexual abuse prevention in the same honest, matterâ€"ofâ€"fact way you would if the subject were road safety. _ eDiscuss with your children the difference between fact and fancy to help them understand the meaning of taking an oath. elf you are aware of an incident of sexual abuse, call the police or child welfare authorities immediately. Agency). committee at the university to increase public awareness of Africa‘s foodâ€"related problems, the university‘s role in providing development assistance and to raise money for famine reâ€" lief. (Continued from page an ad hoc 1)