Waterloo Public Library Digital Collections

Waterloo Chronicle (Waterloo, On1868), 16 Nov 1983, p. 18

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PAGE " - WAYERLOO cm, WY. "otee' 'f Clio awards refreshing insight University of Waterloo Drama Depart- ment presents as its major fall production of l983 the exciting musical comedy for children. 'Ne Wizard or Oz. Chronicle Special The first seven day-time shows have been quickly sold out to elementary school groups. However, this performance will be offered to the general public Thursday. Nov. 24 fro 7-9 p.m. and will also be presented Saturday Nov. 26 as part of the UW Arts Centre Children‘s series. Show. times on Saturday are 10:30 a.m., I p.m. and 3:30 p.m. and tickets may be pur- chased through the Arts Centre box or This timeless fable finds Dorothy "Somewhere Over the Rainbow" after-a windhlown arrival in the land of the Munchkin. Her only hope of finding her way hack to Kansas is to "Follow the Yellow Brick Road" in search of the wonderful Wizard of or. She encounters three devoted compan ions on the way: The Scarecrow. the Tin Woodman and the Cowardly Lion, To Coral Andrews Chronicle Special Every growing second in existence. the media monsters bombard the unsuspecting public with any pitch on sales advertising be it radio, television. cinema, cable or in print. Ravishing long-legged beauties selling diet Iibations. space-age chrome mobiles with stupendous suspension, irresistable kittens and puppies plastered ail over packaging, kids wonderfully inquisitive about breakfast cereal. Yet the message remains the same. Buy, buy, buy. Commercials are tinte-consuming, costly forms of entertainment and information. Someone has to keep cranking them out, year after year. Trend is of the utmost importance. and the tone of communication crucial. The 1983 Clio Awards for media advertis- ing were shown at the Humanities theatre last week as sales personnel and design students were exposed to a highly enter- mining and refreshing look at different marketing media concepts from around the world. The Clios are judged in six L'.S cities and 15 international locales by approx. 1000 advertising professionals. Only U.S. judges evaluate U.S. entries and international judges adjudicate in the world market. ' The panel choose in their specific area of expertise. The creative appraisal includes effectiveness of sales communication. im, pact and motivation of the viewer, reader or listener. taste and credibility. and skillful employment of imaginative techniques. 7 Advertising is nibre in the urs than meets the appreciative eye. and three of the best Clios this year were from Tommy; In fact, the Canadians have a brilliant simplicity which evolved in all three superior ads. "Thank you very much milk' is a household jingle in addition to the delightful Life cereal and Dad's oatmeal cookies. "Life'll be fine when your three-foot nine.' a beautifully crafted sales pitch, In the humor department, the British are still number one. No one tires of the relentless wit and one of their funniest adverts was for vacuum cleaners. as the flawlessly spoken salesman and his elegant elephantine assistant with 'potato crisps" underfoot proved indubitably that "Nothing Sucks like Electrolux,' Wizard of the 'Broadway version' will come alive on Humanities stage gether on their perilous journey to the magnificent Emerald City, they are pur- sued by wicked witches and ‘delayed by supernatural obstacles and antics. With the help of the beautiful good witch, Dorothy finally learns her very wise lesson: there's no place like home! This full-scale Broadway version of the story by L. Frank Baum. directed by Michael Fletcher. will come alive on the Humanities Theatre stage with singing and dancing to Harold Arlen‘s Oscar winning music. Adapted trom the movie released by MetrwGoldwyn-Mayer in 1939. the theatre script was developed by the Municipal Theatre association of St. with. It few tures all the classic songs that the movie showcased as well as including the Jitter- bug number which was deleted from the movie. "Sure there are lots of (“New between the movie and play," says Fletcher. “Naturally we catt't do a lot of the special effects that could be done in the movie but what we do is offer the alumni." “It the movie gives. It’s a UW Arts exhibit documents history df women in Canada Pat Arbuckle Chronicle Staff An exhibit document- ing the history of women in Canada is currently on display on the lower level of the UW Arts Library. En- titled The Widening Sphere of Women in Canada, 1870 to 1940, it was compiled by staff of the Public Archive of Canada and is at present on a cross-Cam ada tour. The collection of 90 photographs. docu- ments. diaries. letters, advertisements and magazine articles re- produced from origi- nals found in the ar- chives and National Li- brary "reveal what it would have been like to be a woman born in Canada in "no and dying in 1940." ex- plained Susan Bel- lingham, special col- lections librarian. Women of this gener- ation fought and gained the vote and one of the most significant events during the period from a woman's persper- tive, she added was the winning of the Person's Case in 1929. This forced the redefinition of the word person in the British North America Act and thereby made women eligible for appoint. ment to the Canadian Senate. The Widening Sphere represents a sampling of the diverse experi» ence of Canadian women of all Classes and ethnic back- grounds. at the movie." play whiehfayiy carries the fantasy sgtirit Following" its run at University of Waterloo. The Wizard of 01. has been invited on tour to play at one of the oldest theatres in Ontario, the Drillia Opera This presents quite a challenge to Al Anderson. the Drama Departrmmt's tech- nical director. and to Robert Hamilton. the set designer, as they must construct a Show that can be easily transferred from the huge Humanities proscenium stage to the smaller opera house stage. -iGriiitiseuhy they will Encounter in» volves the fact that the scenery (and on? of the actors) will be ttown. In Waterloo. extensive use will be made of the Humani- ties Theatre's spacious tty lower. In Orlllla. the tly tower is coetaiderattly smaller and allows lot I gm! deal less fiexittitity. Although the space for the open bnase's stage is limited. there will In adequate room for the performance itself. Its auditorium bout: a total setting capacity identical to that at the Humanities Thea- Other selections in- clude letters of immi- grant pauper girls and one from a pioneer journalist arguing for equal opportunities for women workers. the wedding book of a mid, dle-class girl, the con- fessions of a farm wife who murdered her cruel husband, the diary of a widowed mother taking her.ehil- dren out west in a wagon train and the journal of artist Emily Carr. Of local interest said Bellingham is an ad, vertisement sponsored by Dominion Life As surance Co. that urges women to take charge of their own lives by purchasing life insur- ance. The Widening Sphere was brought to UW at the request of Hannah tion. A limited number Fournier, co-ordinator of copies of a tn-page of women's studies at historical study pre- the university, who saw p a r e d b y J e a n the exhibit in Toronto L‘Esperance to com- and suggested that li- plement the archives brary omcials apply to exhibit are also avail- be included in the able. cross-country tour, ex- plained Bellingham. The Widening Sphere In conjunction with the Public Archives ex- hibit. staff of the li- brary have mounted their own display of several hundred origi- nal pieces from the UW library's own coiiec- tion. ' In conjunction with exhibit can be y.i.ewed the Public Archives ex- during regular lihery hibit. staff of the li- 't't'.si, t"g?U" FT; brary have mounted ilk Satde .09 ml - their own display of 'l','",',';) .“m 1iva' E” several hundred origi- " . l mg am. Pl nal pieces from the UW day, l p.m. to midnight libran's own millet» until Dec. 3. The PT tion . . ' t,'te display and Jd ' eo apes are am: a e Accompanying the Monday to Friday. 9 two exhibits are video- ann. to 12 noon and l to tapes. one prepared by 4 p.m. Women's groups chives that details the wishing to view the history of women. the videotapes during eve- staff of the Public Ar- ning hours are asked to second by Bellingham contact Bellingham at who describes items of 885-12t1 ext. 3l22 for interest in the collec- more information. tre. However. in Orillia very little space is provided for wing and back stage activi- ty. With an energetic cast of over M, and numerous scenic elements to be stored during each show. the entire production could feel somewhat cramped. The design- er assures that these problems are not insurmountable. He and the technical crew are extremely challenged and excit- iiiaai aGiiiki The Mimi of o: in such a grand. historic building. Fletcher has directed the show before in a summer stock production at the Gryphon Theatre in Barrie. The show sold gut all its performances and he expects the same type of response. both in Orlllla and here in Waterloo. The Wizard of or. will appear at the Orlllia Opera House December ' and Mt, with one matinee and one evening Norm-nee each day. Seatinf for this special show at UW is "genera tv and tickets, on sale now. are only 82.50 each. Reserve your seats today by calling the Humanities Theatre box office nt (51.) M. tion. A limited number of copies of a tn-page historical study pre- pared by Jean L‘Esperance to com- plement the archives exhibit are also avail- able.

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