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PAGE 16 - WATERLOO MUMCLE. WEDNESDAY, NOVEMBER 26. tttttt infant NIGHTGOWNS SLEEP 'N Infant Stretch Terry Misses FFT' 1 tPL,,,,,,,, at 2s.ool ooo $397 sets PLAY " only Le Culottier Unisex Fashion DENIMS o Firsts & Imperfects 0 Variety of current styles 0 Sizes 26-34 Checks Long Sleeves Sizes 5-1 5 Fitted CRIB SHEETS BLANKET SLEEPER Intent $2397 Teen 495 Receiving BLANKETS (compare at 28.00) Children. only SHIRTS ONLY TOQUES \leyrs. PANTOMIME GLOVES knit o Cipecks' . 8. Plain Closing " This is short of the goal of $1,140,000 that the local Federal Appeal had set for itself, which would have been an increase of 19 per cent over last year's achieve- ment. However. at a luncheon held Thursday to announce the total, campaign chairman Brian Fisher of Waterloo said, "Initially I felt dis- appointed about the results. But once I realized there are fewer people working in our community than last year, and most individuals have felt a decrease in the purchas- ing power of their dollar. the fact that the campaign actually im creased pledges over last year is an accomplishment in itself." In the wake of the recent seven- week community fund drive, 1982 Federated Appeal campaign pledges increased 5.6 per cent over that of last year to top the $1,225,200 mark. once l realized there are fewer At Thursday's luncheon presenta- people working in our community tions of the Appeal's Pacesetter than last year, and most individuals Award were made to local firms have felt a decrease in the purchas- which took part in the "early bird" ing power of their dollar. the fact canvass that served as springboard that the campaign actually im for the regular campaign. Waterloo creased pledges over last year is an companies awarded include Mutual accomplishment in itself." Life of Canada, Peat, Marick. Mit- Money raised will be distributed chell and Co., Clemmer industries, to over 29 agencies during 1982 and, Dominion Life Assurance and although the final total is less than Forbes Motors inc. pay to drive plan Saccomanno says a good way to deal with the problem might be to charge people a fee to use certain particu- larly crowded roads. He envisages a month- ly fee that enables drivers to purchase stickers for their cars. If found on a designat- ed road without the sticker. the driver would be fined. As Saccomanno sees it. the impact of such a toll would be as fol- lows: people are charged it dollars a month (tor example) to drive downtown on Main St. If this forces Since municipalities and provincial govem- ments are running out of money and room, they are unable to build new roads and more and more cars are cramming onto exist- ing ones, the UW civil engineering prof claims. Although people are increasingly concerned about saving fuel these days, traffic buildups on municipal roads and highways are under- mining their efforts be- cause of slower speeds and more frequent stops, according to Dr. Frank Saccomanno of the University of Wa- terloo. Fadatatod Appeal campaign chairman Brian Fisher (loft) tum our a ftiq to Incoming 1983 chairman, At Collins. The Waterloo raudanta m among local voluntaon who attandcd Thuraday'a vamp-up luncheon of the 1982 land driva. Campaign results considered a success alternate routes during peak hours, or to take the bus instead of dries ing their cars, and if net benefits are rea, lized from the diverted traffic, the policy would be economically Justified. Before setting the fee, one would have to determine how sensi- tive to price the de- mand for private transportation is. That is, how expensive one will have to make driv- ing a car before people will stop driving them. He also suggests a terr rennemegtts that might help it to work better, such as elimin- ating the need for a sticker if more than ooepersmtitr1rtaearat a time, or having a Saccomanno calls this fee an "area-wide license congestion pric- ing ton" and feels, it might do a good deal to relieve some vexing traffic problems, as well as save tremen- dous amounts of fuel, particularly if com- bined with Improved transit service. can with more dun one person in them, or frovldlng I special Inc for tstiehered curs. "What one would toll rate Wot Referring to the Appears reserve fund, Lackenbauer said the found- ers of Federated Appeal established a reserve fund where a surplus of $10,000 was set aside. The main purpose was to create a hedge against any future campaign short- fall because of economic recession. Since then the fund has provided resources for several recession years, and today. the reserve fund totals $356,000. _. initially hoped for, Appeal president Owen Lackenhauer assured Star- ticipating agencies that all would receive full allocations during the year. "The fact is though, that almost anything you do will have this effect," he warns. "if you try to discourage people from driving by increasing the tax on the price of gasoline you do the same thing - you make it better for have to do before put- ting such a program into effect would be to understand the situa- tion in any given com- munity with respect o congestion and altema- tives such as public transit," he says. _ those who can afford the extra cost and harder for those who can't. " you make downtown parking much more expensive in an enort to discour- age urban traftte, It has the same effect." He admits there are arguments against his idea and the chief of these is that it would tend to force drivers off the roads according to their inability to pay for the congestion sur- charge. it wouldn't bother the wealthier drivers as much to have to pay their monthly fees. Indeed, such drivers would benefit considerably because the roads would become less crowded for them.