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In Canadians towns and villages with populations from 1,000 to 10,000 live 7,750,000 people. Circulaâ€" tions of Canadian weekly newspapers in these markets total 2,800,000. That‘s coverage for you, complete, direct and traceable. But coverage is only half the story. The secret of the real success being enjoyed by advertisers using the weekly newspaper lies in the fact that the weekly newspaperâ€"and only the weekly newspaperâ€"can afford‘ the salesâ€"making friendly inâ€" troduction which builds regular users of a product. The power of the weeklyâ€"as a paper or as a directâ€"line advertising mediumâ€"is that news, ediâ€" torials, entertainment and other features are localized. Your advertising in the weekly newspaper becomes localized, its effectiveness multiplied. WEEKLIES AS GUIDES (Simcoe Reformer) The leadership of weeklies in "Home Town" communities is your guide to successful advertising. Take.the Main Streets from coast to coast in Canada, in towns from 1,000 to 10,000 populations. Check retail sales and discover that 69 per cent. of Canadian retail business is transacted on these busy thoroughfares. Investigate further and discover that in these markets the Weekly Newspaper stands out as the centre of interest, the moulder of public opinion and the weekâ€"byâ€"week shopping guide. Instances of the dominance of man by man may be seen in a lesser degree in democratic countries. It seems that there will be little change in the future and that man will continue to be bossed about. A recent illustration of "dominance of man by man" was supplied on the occasion of the visit of the British sovereigns to Paris, France. It was furnished in Italy, Germany and Russia. While the newspapers of democratic countries published full accounts of this visit and its demonstration of the solidarity behind common ideals of Great Britain and France, it is reportâ€" ed the press of Italy and Germany published only about two lines about it all. It clearly indiâ€" cates the dominance of man since Mussolini and Hitl‘er decreed what the people may or may not There will never be peace, says a New York clergyman, until the world accepts the belief that the dominance of man by man is as fatal to world order as would be defiance of the laws of gravitation. Japan is feeling the strain of financing the war and wants all her money for the purchase of munitions. She must pay for her war in China with profits on textiles, pottery and toys sold other nations. The order is a hardship on the Japanese people. Clothes of the workers are largely made of cotton, with 40 per cent. of all cotton used in normal times used at home. Raw cotton imported by Japan in 1936 totalled $300,000,000â€"the largest single import. Cotton is her largest manufactured export. Japan needs the manufactured cotton to raise credits abroad to buy foodstuffs for her immense army. The Japanese government recently put through an order prohibiting the sale of cotton goods to the Japanese people. They must buy the more expensive rayon. Japan will continue to make cotton goods for the rest of the world â€"including China. Her own people may not buy them. An unusual order for one of the greatest cotton manufacturing nations in the world. With the passing of the traction engine and the increasing use of Hydro on many farms, .the danger of fire is lessened. However there is still much to be done in improved fire figting equipment and a more adequate water supply before farmers can enjoy any sense of safety from fire hazard. It is suggested that the remedy lies either in widening the basis of municipal taxation so that the local authorities will have other sources of revenue or by the federal government asâ€" suming a greater share of the burden. Relief and educational costs should be borne not by one section of the community but by the comâ€" munity as a whole. In Ontario and other parts of the Dominion municipalities are finding the burden of taxes in many casese unbearable and the property in many cases is reverting to the municipalities. Sir Thomas White, former Dominion finance minister, recently made the statement that the load of taxes forced on real property is not only inequitable but greater than the property can bear. The result is a mounting municipal debt. That there is a real spirit of neighborliness among people in the rural districts was evident the other Sunday when a church congregation left the service to help fight a nearby barn fire. Other cases co ild be cited. ‘This is the season of the year when threshâ€" |aroumt too much. 1 wouldn‘t take a million d wg“,::.:":,,"fi: ':.."‘.’ m ing operations are in full swing on many ferms|fur one of my childrenâ€"and I wouldn‘t give a doll@r| were: Con ‘Alberta Dairy Pool, in Ontario with a danger of fire from sp&rks|for another one." ‘ â€" Alix, uu:'a:rnu Creamery, Branâ€" from engines or sponta:eous e:mbulthl. Deâ€" > Wnn msrend haane on meveemen on ies 3:: ::: :dmzn m& Morâ€" spite precautions taken by threshermen, fires » patre occur and without proper fire fighting «cflv- € “2,’5 ,':,' ':::!::-“f' ToS Wollns Leadele is The vame ment the people in the rural sections look to . ~APeterbore mme* prize group were: Burns & Co, Kinâ€" nearby villages and towns for help. W. G. Trestain, writing in the London Free Press,|sella, Alta., with two exhibits tied The other day, near Owen Sound, a straw |tells of a goose which died recently on the farm of|f0" first place. stack close to the barn caught fire and in a very|wW. G: Armstrong, who lives near Newbury, in Middleâ€" flfr yl;l‘lnClt:.'Cre"q::ry. 6‘:[ O:ynltnl short time scores of farmers summoned by|sex county. This particular goose ‘was said to be in cas! for highest m: in ,‘h. .':,_' phone were on the scene. With a makeâ€"shift|her 55th year. She had been eating wheat in the|tion for creamery butter, salted, 20 fighting equipment, they succeeded in bringing|morning but in the afternoon she was dead. For|pounds in oneâ€"pound prints. ‘The the fire under control, saving the barn and conâ€" | several years the old gooseâ€"a right enough phrase! Winning score was Â¥7.% points. The tents. The farm owner the same day had|hereâ€"had often required help to get back to the barn L ermreas! m the w tron 1y regant broken a leg in threshing operations and WAS|particularly if she was out and the weather was cold.| puiter, 14â€"pound pox sds 16 Jane., unable to direct the fire fighters. R. T. Armstrong was born on the farm where|with 979 naints TAXES BURDEN REAL ESTATE OWNER ‘This is the season of the year when threshâ€" |aroumt too much. 1 wouldn‘t take a million d ing operations are in full swing on many farms|fur one of my childrenâ€"and I wouldn‘t give a « in Ontario with a danger of fire from sp&rks|for another one." ‘ ~ from engines or spontaneous combustion, BDeâ€" > eomrioy corem t enc remnerrens reainte spite precautions taken by threshermen, fires emmnigs ud in proge bermes eaban‘s n # cents, Friday edition $ cents Weekly Nowspaper Association and of the Ontario &m“ 3‘:-.- ‘-lm “--.3 '_mfl C\ 4 L Tiee 1i un \'V" Monda? & Thurglay. is 4 No lLate bltw Monday & Thursiny. \" January 9, DAVID BEAN & SONS LIMITED ° Owners and Publishers THcx Wareauo0o CHuronicLs MAN TO DOMINATE MAN : affice s i w 7'I 7.7 c J.".â€"“ fi;v;","â€"- en W"‘ hear of of m. Man., captured the ‘l: I--m Established _ |a better investment? ver cup for the exhibitor making the * . m Ccmibitioh ar the Comadian Nationat a )AVID BEAN & S0ONS LIMITED BOTH A LOT OF TROUBLE Exhibition, it was announced. The Rh + reiglagpitâ€"rrrmey oredmoa+ To weees tor io Tiahant seore 194 ver medal the score, oY BEAN, a WILLIAM M. BEAN, . The con UORLE un a te ue SUBSCRIPTIONS PAYABLE DN ADVANCE C at times. In the Globe and Mail‘s "Inquiring Reâ€"|putter, saited uu-u-um 5L per year in $2.80 ber year in the United|porter‘ corner there appeared a question, "Which are| Tied for second place igss sthise 7 mt * ensier to raise, boys or girls?" And right smack out| POURE box section were five other * ouinay cepregonp ; 7255 * |of the box Mrs. C: R. Stacey of St. Catharines settled| MARBNOPS AXRiPitors, sach with ML1 mmmmmmmremmmnrnizenntenntempmmmmmmmmmmmmmmozse.â€"_.____ [the MAtter in the following refreshing &nSWEr:|ory, Manitou; Crescent Creamery, is ‘Neither. They are both a lot of trouble, and I should|Portage La Prairie; Treherne Creamâ€" FIGHTING RURAL FIRES know, because I have three of each. The boys are|°ry, Treherne; Winkler Creamery, 2l l e h 0\ ‘. _ _ |never around when you want them, and the girls are| Wi2k!er; City Dairy Ltd., Orunthal. JAPAN BANS COTTONS Waterioo M e s e s tCt Em emnnimnro m "~ = ...-3'.‘.?‘3 St. Marys citizens sent a donation of $24%| _ n 1 *‘ ~ “n?bhfl“""“"“"‘”“"“"""“""“ m A'“ ie i o memboer of 0 Cl f20|Shck with whom Retarian Bill Harrison had been corâ€" Association and of the Ontaricâ€"|responding, the money to be used for homeless w clip taficeemeememinah | Association. Chinese children. When the money reached its destinaâ€"|Capture High Honours In An Independent |tion, the equivalent paid in Hong Kong was $770.00.| _ Creamery Butter Comâ€" B en Newspaper _ |A* * dollar will feed and keep a little Chinese child petitions. C for a month, the $t. Marys contribution will look after £ _ woommmename 7 ,,} 770 children for a whole month. Surely an accomâ€" MANITOBA FIRST hand plishment worth while! This is the case of a little yettenme : money going a long way. Where could you hear of NORONTO.â€"Giadstone Creamery, Established _ |a better investment?! of Gladstone, Man., captured the silâ€" Premier Hepburn of Ontario has been severely criticized by many people for not being present to welcome President Roosevelt of the United States when he took part in the recent official opening of the new bridge at Kingston. It is a common courtesy that should have been lextended to the first citizen of the American ‘ The proposal of Hon. Dr. Manion that the Ottawa Government assume all relief costs has met with much opposition from newspapers and public men. Local interest in keeping expendiâ€" tures at a minimum would be lost and the cost of relief would be greatly increased. If the Federal Government at Ottawa asâ€" sumes the whole cost of relief as suggested, farmers will be required to help support men in towns and cities who have in tfie past shirked work. We question whether the change would be a practical or popular one. Roman Catholic bishops in Germany, in a letter read from the church pulpits, openly acâ€" cuse the Berlin government of attempting to uproot Christianity, The conflict between the i(ile.ls of Christianity and Nazismâ€"Fascism conâ€" tinues. The noted radio ventriloquist dummy, Charlie McCarthy, has been given an honorary M.A. degree by Northwestern University. A Chicago newspaper remarks that it is not the first time a blockhead has secured a college degree. The county council and the cities of Galt and Kitchener would be well advised to settle the controversy over the Old People‘s Home by compromise rather than recourse to a higher court. It would be costly and get nowhere. The airplane has revolutionized mining in Canada and toâ€"day all kinds of freight is being carried by plane to isolated mining camps. Canada now is among the leaders in the use of the aeroplane for commercial purposes. Parents can help their children during the school year by impressing on them the advanâ€" tages of application to their studies. ‘Coâ€"operaâ€" tion between parents, children and teacher is essential. Schools reâ€"open next Tuesday morning. A healthy child makes for his or her success and parents are urged to see that children are physically fit at the commencement of the school term. . Public opinion in Great Britain and France is now solidly behind the government. If Gerâ€" many will not listen to reason the people are prepared for the desperate alternateâ€"war. The crisis in Europe the past week over the threatened war caused a flurry in the stock market the worst since the occupation of Ausâ€" tria by Germany. The Toronto Exhibition, the world‘s largest fair, is now in full swing. The attendance thus far has surpassed that of last year. Fall and school fairs will be the centre of interest this month. Competitions in the variâ€" ous classes promises to be keen. The crisis in Europe may not be considered serious until the statesmen discuss it quietly. HLOn * ::isssesscccscsissces (AQ â€" NBGOD .cc ccocsmmmmmemicanccnse 18 Sparrow ...:....... 40 COW \ ....l.lcllclememsllllll.. 25 CPOW .ssssssssccllen.... 100 PM i enclenninermmnmisianczensee 26 Swan ..;........... 100 Horse ..........}............... 828 The cat, dog and horse have as a rule better opportunity for length of years than any other form of animal life on the farm. We never heard of a goose before that lived to such an age. It may be a good many of them could if they had a chance although 50 years is generally regarded as the limit of age for the goose. The age to which several birds and animals common enough in this country can be expected to live is given: GOO8€ :::.s.....;..... 50 Rabbit [................. B Hen c ........_._.l.llll... 14 â€" Sheep ......222.20022, 12 Pigeon ... 20 CBE ...llsllcllllkllllllll. 18 Sparrow ... 40 DOR ccsrmmmemnrersmereccccciccs. 16 COW \ ....l.lcllclememsllllll.. 25 CPOW .ssssssssccllen.... 100 PM i enclenninermmnmisianczensee 26 Swan ............... 100 Horse ...............2222. 82 R. T. Armstrong was born on the farm where he is living, and has operated the property for 34 years, and the goose was 20 years old then. For 40 years she raised a larger flock of goslings than do most geese. She quit laying 12 years ago. Af EDITORIAL NOTES (Bt. Marys Journal Argus) 9 She@p ............llll.l0l.lll. COW sinsnivierssreeninensscgss Horge ........................ "I believe you carefally planned just what happened," he said. Judge McKinley said he disbe lieved the girl‘s story of finding a match and a cigaret on the floor of the cupboard where the fire started. "Prior to your coming to the Good Shepherd Convant your conduct in Sudbury did not recommend itself to those who loved you," he saild. ‘ You had chosen as companions posâ€" sibly the toughest gang in Sudbury. You had been associating with oxâ€" criminals, whom you knew to be oxâ€" criminals, and the climax came when two of them, quarrelling apparently over possession of you, got into a stabbing affray." From the time she entered the conâ€" vent July 18, the girl planned to esâ€" cape "to return to the life from which your parents had rescued you", said Judge McKiniey, | In Stabbing Affray The Judge said the girl appeared physically as mature as many womâ€" en do at thirty years. Mentally she was normal. ‘"Protection of the public against a girl who would do what you have done is most essential," said the Judge. The Judgo said he beliered the girl set fire to the Convent as part of her plan to escape from the institution to which she had been sent by her parents because of inâ€" corrigibility. OTTAWA.â€"A 15â€"yearâ€"old Sudbury girl was convicted of arson in conâ€" nection with the fire that did $80,000 damage to the Convent of the Good Shepherd on July 22. Judge J. F. McKinley, in Juvenile Court, senâ€" tenced her to St. Mary‘s Industrial School for Girls, Toronto, for an inâ€" determinate period. The caso was tried last week. . _ HARWIOH, Eng.â€"A German re ‘rugee smuggled £5,000 ($25,000) out uf Germany in a bale of hops, cusâ€" toms officials here said Monday. The consignee met a German hops shipâ€" ment personally, they said, and claimed the money hidden in tubs inside one bale. He was permitted to take it and officials said he was on his way to Kenya Colony in Rast Africa. Sudbury Girl Fired Convent Says Judge To this end, they said Hungary probably would join Germany in deâ€" manding positive concessions from Czechoslovakia to her minorities, inâ€" cluding 3,500,000 Sudeten Germans, and 700,000 Hungarians CHARGE GERMAN REFUGEE SMUGGLED OUT $25,000 Although H Adolf Hitler, c ment, officials said the two 1 a plan for per tral Europe. BUDAPEST. â€" Hungary‘s regent, Admiral Nicholas Horthy, returned from a state visit to Germany de scribed as a strengthening link in HungarianGerman economic â€" relaâ€" tions. Hungary To Join Nazis In Demand Based on reports from 67 cities and towns of 10,000 population and over, the statement shows that from January to July, inclusive, ‘tihert; werea 2418,3;1: birtl!.s. 30,770 eaths, an y marriages. During the same period last year the figures were: Births 47,430, deaths 32,481, marriages 20,871. \ OTTAWA. â€" More marriages, more births and fewer deaths are reported by the Dominion Bureau of Statistics in a comparative stateâ€" ment of vital statistics for the first seven months of this year and the same period in 1937. ‘ Marriages, Births Up Death Rate Reduced In the farm dairy section Mrs. Kuâ€" mon A. Lee, of Hawarden, Sask., was first in the section for a 10â€"pound crock or box. Westerners also took second and third prize. Crystal City Creamery, of Crystal City, Man., was winner of a silver medal for highest score in the secâ€" tion for creamery butter, salted, 20 pounds in oneâ€"pound prints. ‘The winning score was 27.% points. The Manitou Creamery captured the silâ€" vermedal in the section for creamery butter, 14â€"pound box made in June, with 97.2 points. Fisher Branch Creamery, the Cenâ€" tral Alberta Dairy Pool, of Alix and €t. Lazare Creamery, of St. Lazare, Man., tied for first in the second prize group of the June make secâ€" tion. ‘Teulon Creamery, of Teulon, Man., won the third prize group. Horthy and his host, r, did not sign an agreeâ€" als of the regent‘s party o were in full accord on permanent peace in Cenâ€" Horthy did not Is of the tubs out It was the general opinion of the committee that the present resiâ€" dence regulations were "fair and ll‘)er:iper” covering persons properly dent in Ontario. But because of the belief that educational _ and _ hospitalization costs be included. Hospitalization and educational costs for nonâ€"resident families, the committee will recommend, should be chfiuble to the responsible municipality as is relief issued acâ€" cording to residence regulations. . by fifty welfare officers and Muniâ€" e Council members coming from all parts of Ontario. _ The recommendation was drawn up by a special relief resolutions committee, which had been appointâ€" ed earlier in the day as the associaâ€" tion convention opened its fourâ€"day discussions with a conference staged __ It was further recommended by the committee that the association as a whole should urge the Hepburn Government to attempt to arrange an interprovincial agreement reâ€" garding residence of relief reâ€" cipients, and that the matter of . The necessity of urging the Hepâ€" burn Government to consider plans for a backâ€"toâ€"theâ€"land scheme for suitable unemployed families will be stressed in a resolution to be ihud this week ‘b:é:u t:. ‘Ontar;: Assoc n during !_q'_lraokggnnnd meeting, held in the Headed by C. G. Hayes, Windsor Relief A_dmglmtorl the fiveâ€"man Relief Resolutions Committee also ninaly Waitsre Dromrment be To are t reâ€" quested to consider the advisability of establishing rates of relief acâ€" O.M.A. Convention Urge Backâ€" Toâ€"Land Movement, agriculture, told a meeting of Fraser Valley pouitrymen here Saturday he did not think it possible for Dominâ€" on Government to set a minimum price for egge. If present prices prevailed the Govâ€" ernment, through the wheat board, might lose $30,000,000 to $40,000,000 at the pegged price.of 80 cents a bushel for No. 1‘Northern at Fort areas or municipalities. Hospital Costs. William. If the same principle were applied to every phase of agriculture the finances of the Dominion might be seriously affected. Will Ask Hepburn | For Farm Plan NEW WBSTMINSTER, B.C.â€"Hoa. 106 King St. W. Brodeyâ€"Draimin Fur Co. Look Forward to Style . Savings Magnificent 1939 MEET IN TORONTO FUR COATS ffi%‘\’" % 7 \: & Ye K wps j "”’“ 3 ,‘ mo A\» ‘?“5&_ y> Ra j J /‘ ; ( 1 M { @1 f wl oh. 6 Y ear e o 1 M * e y & fi <a % Q‘", . bF . f 3( } & NNz ; 2t y Nee & 4Â¥ â€" l : ‘ % ud‘ ;s ‘; % ( | is | FLRE 7 { B 3% e ,3 % E;. . : fik: ty i %:Eigj é W } B P EJ t i ared 6 P a 9 T ‘ f 3 f | s:‘ Autumn Fur Choicest Pelts! Expert Workmanship! For QUALITY and STYLE at SAVINGS . . . choose your luxury fur coat here! Every coat expertly tailored of CHOICEST PELTS .. . . beautifully lined and finished! NEWEST 1939 fitted and swagger swaggers! Select your fur coat today! "Every Coat and Fur a Pride of Craftsmanship‘ SPECIALLY PRICED FOR OUR GREAT SALE in various The other Ontario vacancy is in Waâ€" terloo South but it was rumored that Dr. Manion would contest the Lonâ€" don constituency which has been Conservative since 1907. The late Maj. Fred C. Betts forâ€" merly represented London and won the 1935 election with 10,911 votes a margin of 2,283 over his Liberal opâ€" ponent. Maj. Betts was drowned last spring while fishing in Quebec. OTTAWA. â€" Unconfirmed reports on Parliament Hill indicated that Hon. Dr. R. J. Manion, Conservative leader, would seek a seat in the House of Commons by running in the London byâ€"election, which probably will be held in the late fall. each Ontario .urban municipality now gave relief to numerous famiâ€" lies suitable to operate farms, and also provided assistance to many who by age or experience were not suited to maintain themselves in cities, it was agreed that the Government should consider plans to place suitable families in the rural areas with a view to enabling them to become selfâ€"upporting. Report London Manion‘s Choice C,. H. GERMANN, Mgr DOUBLEâ€"CROSSâ€""She took him for worse, but he got better." LAFF.â€"Aâ€"DAY Mayor Gordon pointed out that while Kitchener is not interested in flood control, but is interested in the possibility that the scheme will emâ€" ploy aboui 150 men who would be able to take themselves off relief and so rolieve the city of that burden. ‘The, preliminary work is the surâ€" vey work of the valley, the drawing up of estimates and the making of pians of the completed scheme by the engineerâ€"inâ€"chief, H. G. Acres, of Niagara Falls. KITOHENBDR. â€" Asked by the Grand River Commission to contriâ€" bute $6,825 as its share of the prelimâ€" inary work on the conservation scheme, City Council passed $1,500 of that amount. The council, on the suggestion of Mayor G. ‘W. Gordon, preferred to set aside the smaller amount for a drawâ€" ing account by the commission, raâ€" ther whan borrow the other amount at four per cent. interest and deposit it in a bank in Brantford, where it would stard idle. Kitchener Votes $1500 To Grand Sale River Scheme Kitchener i1 N ~*