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_'--"'"" "8hmA1ltttttritttr1trstsertion l / hiding-gland” egg m M - for tho put "not: ton!- tod, ".tgMo. Nikola, or an “an“ a; y _ hud- par up. spam-u DAMAGE " HURRICANE. TAMPA, F11. Oct, 21., Property dilute In that union ot tho Flnridn minim. BWP9t Tum-day and Tum:- dly Ilght by the troplrnl hurrlmnp In utlmlwd " [6.000.000 hy insurance an inn who have been analyzln; re- pom "aching Tampa from other 39!” “may?!” known. death [In may "tto. n the, whh‘h mounds-d two atl m. Panama Ind mm in Tammi and vicinity. “In K, Loth presided at the piano during the waning whllw Mr J Swin- ton In the who ot ll (air vamp artnd as chairman, Mr. Lippert ropllad very nicely and In a fur short words thankpd mu Y. P. 8. and choir tor their kind thoughts Ind wishes Than all jrtinrsd In Mnetntt "For they an: jolly (our! tol. lawn.” " euloyahlo tnaratur'rado parry wtwI held In the arhoul room ot St And I rew’l church Monday pvenlm: Pom" members. beauuruny romumml joins-d in In evening of tun. During the pro'. yummy ot games and muglt' the: Young Pennlo'a Snvlvty and chair ot' the church prmwnu-d Miss P. I SM!) 1 ton and Mr E. L. l.lpport will: u halt down silver knlvvu and torksr Th0 presentation was made by Mists Juan Moore whi> tbo addrmm Waft read by Mr. John Alexander I Members of M. Andrew's Choir and Y. P. s. Spend Soeial Evening YOUNG COUPLE " ARE HONORED principles The people of South Wellington laid Mr. King, had been wilfully do celved in the matter of llmir Fepre- contain. Mr. Guthrie had heen chos. Gll to one supposed to stand for Lite. oral hie-ll. No doubt he would like to feel worthy ot the name of Lihnml. but no man who served under such I government as the prawn! Mr 16 months without any mandate from tho people could tre regarded Mr a moment as In 'sympathy with Lilwral Mr. King said there could lw no Xenon for restricting discussion am Ing the campaign to any on? issue Mu! tad” had achlavod their ma» Jot!" and were exercising tho tran chine for the first time; soldiers went over-sen at the last elertion and could not take part in discusslmh and women in Canada, too, would tor the tirtst time cast their ballot. Becks to Dodge Issue Protection of free trade. as a mat tor ot tact was not an issue PA tttis this. The real issue was whether the people intended to allow an autocrat. te government to continue» an admin. iatrtgtiogt utterly needless or the has, 1c tight ot the people, _ Snip-nor was the Brst speaker It tho Open "has. In a speech at. tettAed by . good deal ot triendly Halcyon the pan of his bearer; He Minced the mm; for private can; “0 other laminae evidenced. he said, Iran: the ttrat by Hon. Hugh Guthrie's political career. Mr. Carter indig- - denied that In the eours'? ot In: on public career he had even taken a cent which he had not honor- ably earned. And thus it was that to. any he mu m. wire dug the garden Ind raked out the furnacra HIS trat. rtotUtgt would never be traugod on a doltar and was basis. l 8mm ot the niivay situation. It. King declared himseif detitsitelr " “tunable to any proposals which In“!!! to create I monopoly in this "Weanim Mr. Km: eu he had loam) I 'er. lllilo “Mull! of "hands in Guelph In! anon; them, ha slated was J w. Oaks. Ind. Liberal amidst» in thtttth Wellington, who had declared that to would support him. Mtrtattxmnnttoeterowrtettr, the -eftqqr. Alli-tin; Mr. Km; were the local when. Sun Carter and In.“ Hurdock. when) nominee tor GtmRa'M. Kerri-over 1.000 per- “mummmmu MIMI“ “Wto'oloch hmmWallumzu “In! WHEAT CROP "I'M. on. " _ Humour. M‘m _ croGauiiiierG ." l'. moan nosznvaon DEAD . Mr, Thom" Rotrrrtson, one of the hm known farmer. In Funnel: twp. died Iut nigh! n " o'clock. H: w“ a 3mm. bit-hound man lid lug-Mod M M tho W h The lama tsdlftee w" crowded to IV! mummy by 630 n'clonk. rhnlrn Were planed whorovnr the law 1mm! inllnw, many mood Ihrpnghnut tho Ptt. tirp son!” and hundreds var! unable Ito gain admission - Ttte momma "Rum." comma“! by l R Gaul. In of a most descriptive nature, and ttg interpretation by the wink”, rrioi,r and orchesln' was er vollonl throughout The various but: were takrstt " Mrs. G. Hugedom. " "Naomi"; Mus R, Bonn". u "Ruth"; Mm L. Srhloo u "Orpha," and Mr. L Morlook. A: “Boat," q as being among the heat Pvor heard In that phurrh. I BIBLE STUDY l The Bible Story of "Ruth" was haun- ilirully and impressivoiy rvndarod in axon: and ort‘hvstral a$companimenl in Trinity Methodist ('hurch on Sunday owning by the choir and the Kitch. unm- Hymphony Orchestra, under the inmim‘xhip of Mr Geo, H. litigiPr The (-imir 01 Trinity church rnjoyn a wide 1'eputauort at; an organization that pro vides ”(wilt-m music at the regular vimrvh ”when. and particularly It the monthly minim! serum-u, but the program romivred Sunday eveninl has upon rinsed By mnnl of tlioge presonl‘ In keeping with the Anglican cus- tom there wan no sermon or address, the service [wing nntlrc-Iy one of non; and prayer, Bible Story Given in . Song by Choir TORONTO. Ort. "--Toroetto paid Frown-9m tribute yesterday to the mimicry of Lady Berk when a gath- 'eriug that taxed the mating capacity of St. James' Cathedral attended the memorial Hawk-a hold mare. The "ity was officially represented by Mayor Church, members of the board In! trade, hoard of control. aldermen and the head of Civil! departments, but the service had mile of a formal thunder to it. The great gathering was made up ot all Masses of people trom those whose names stand tor leadership in business and public ab; fairs to the humble“ worker. There were scores there from the lowly walks of life, who in one way or ul- other through the many helpful or- 'taniaatiottn with whirh Lady Beck wan connected had felt or been brought close lo ttrar loving touch and "rose who were taking this. their tirst opportunity to make the reverent re- turn. I Thern was a large attendance " the: mommy; and a spirit of Pntluttgiatr, He cooperation existed throughout, the metnltprs being wry optimistic as to the fulurn welfare of the orphan- awe Memorial Service Held for Lady Beck Tho, regular monthly routine bull~ nass was carried out, after which the. mum ot the board served retrpsrh, ments and a «mini hour was spent. i The annual election ot officers of the Kitchener and Waterloo Orphan- Me board goon place at the meeting held on Monday and resulted as tot. lows: President. M, S. Hellman, Waterloo lst VieerPresident J. P. Bender City. 2nd Viee-President W. H, Srhmalz. City Summary R A, Shamz. City; my alumni Sm.. J. A, Taylor, Waterloo; 'I‘rnaaumr M. C. Pressman. Kllchener. BOARD Elms ITS OFFICERS Orphanage Has Bright Out, 'tytittt-r-al-amqi unnatural-nun: aersaittrlge-rirtid m _rntreuaeseiamitihn.at-ttit- \hy. ltnu-nthlmmu- immmmmom lmuan’mnw rum-mmuumm. 1vtu%aatViaoFUiiiiiriiii 'utotrtA-tt--ttteotttes. nan-pummvmzmm mm to; with in. W usher "st-Hurts-te-tsn- met the board with " chin and cut his ml”. He '0 Inputs”), an: to a planet“ who (and- u necessary to but the. trtttettrrs tn his tongue. Vincent In doing litMt hov- aver.and wttttroon betuoundagntts. OBITUARY look for the Coming Year I lance-urn! tumor He runs mum to Happier and ab tended M. Andreqr'tt Presbyterian church. Tho tuners] mu be held on Wound”. Bunion “I! be hold " no hon. on the m cant-”aloe ot mm and». at ' o'clock. 'admired for his sterling rttarricter, hln ttonertty to his rollowmnn and the general good thet he hnd done to many. Hitt wire prodnoeuod him {In nun, Tommy. II (he only Bon,. boy (In yarn old. The “In. palhy of all In rxlpnded to the mm follow. who has lost trout Ms parent Mr. Rotrerhon In M you: old and] VI. born In Punllnch than hr In _.""- ‘Wwov aPAirt"- ."""r' 3 "l, Da t,)l,;il, 'Nertirtira/lrer1hdtjtiiebui 3. FREQUENCY OF APPEARANCE. ( a) The choice of the day. 2. IMMEDIATE APPEARANCE. F I (a) Impulse to immediate action. The Daily Newspaper is the medium of the moment - the axis of opportunity; flexitr% powerful and instantaneous in its ability to cr eate Sales. Advice as to the best ways and means of using it will be given to those who inquire of us; or, consult any recognized advertising atrettey--tt list supplied on request. , _ W, Issued by the Canadian Daily Newspapers Association. . Head Office-Toronto. an _ _tt,htettytetfrtattrtye.Mmtnt-itttettyNt . . by .,’S~,T:3 mama-gm .n other form: of ttdverttattwt Cf _ "it"" """'"t in“ I“? a" ttg,eth1tit these ptdvantatgess, Nity NW V do militant -feryettta'ri' _ 5%; fen-I publicity. lihtt9teiatciiasuayir,t its . . 'fg'fgettu'thtutl '5'»: DnflchwmerAdvetfidnzhubeenmdmbeflnbuhofaflthcmm A _' ', ti,' Canadian arming WI: . _ _ _ T," . t. _ cl Lumiuu.i, --'"""ee%. , (b) Intensive campaign. ' a 'l' . Newspaper advertising permits my intensity m' (a) Rntem the home intimately. desired, up to daily insertions. ,',,'lfgtft'n'g'gntn'e,2tgU'g tt 'dill? (b) Berial eampaitrmr. _ than my other reading matter. In the newsmper ft is possible to use _serial (b) Reaches all classes. “-5- tgg,."? my dented interval between mser- N (e) Timely copy. (d) Quick repetition. ( e) Quick change. (b) Quick insertion. (e) Minimum' duplication. (d) Reaches: the business man. (e) Thorough distribution. The newspaper advertiser has his choice of the precise day of the week most suitable to his ad.. vermin. and rumm- which ocmlrrad suddenly [on Sllurday. Mrs. Etc-hunter had been apparenny "new: the but of Main: ’unul Friday. when nhe became and- 14mm lll Ind death followed very ‘qniuly. Dar-cum) was 01 your: old. Baton her maniac. to Mr, Scholar she "9 Caroline Vane). She had ro- mm H. Kltettmtrr tor the lust won. tum your: at hot life, She In anniv- Cd by in hmhnd, six daughters. Mrs. J. Van. Kitchmer. Mrs. A. snicker but! Mn. Fred Hitler, Bridgeport. Ind man. manor "g and» at hope. mu smut. In. Win. racy-tar, i'G"/ out». up urination. Wm. YetttU, Newspaper copy can be adapted to the day on which it appears. or to current events, and can avoid untimely references. A newspaper advertisement which proves suc- cessful can be repeated promptly before the conditions favoring success have altered. Advertisements in a newspaper may be chang- ed or even cancelled up to a few hours before going to press. Through the newspaper the reader may be reached within a few hours after copy is pre- pared. {muse the newspaper deals with the imme- iatt fact and the opinion of the day, its col- umns give an impulse to immediate action; re- sults are often felt even before the presses are silent. Because of the completeness Vof the sergice of each newspaper. there is a minimum of dupli- cation between newspapers. The newspaper is to the business executive the most necessary medium of information. The newspaper finds its, readers, whether they are at home or net; if they are not at home, it reaehes them when travelnng. on trains and can, in hotels, clubs and libraries. The newspaper appeals to all literate members of the community. without distinction of race, class, creed, sex, income or occupation. : _ a“?¥ ' . . 't ’5 "f ' v' p'oi C"m: At the An» Holds. to" u not and”. In. Insan- It! ml- 1 TV hm of Mr. and Mufti. Dth which the maul business In curled w" "to acme of 1 91min "at on on nu “no broken Ind trtrtrut no Friday ovum; when . coolly nm- m her of girls In the Amen Roman No gm.“ “1. m undo. ' . "‘ Pen sutured to surprise mu Ptor. --_---_-r---.-- on": Braden um: " nlumlnum show- or In view of Mr approaching nun PUILIC HOUOAV Hun. A dnlnly luncheo- '3! new“ WINNIPDO. on, "--..thre- Ind In the party mu up CM mm- mm. Dominion Election DI]. will ho who wu “mud tetttt custom. . ”but- holiday throughout lunch; Bride-to-Be " r' . Petedttt Friends 4. IJOCALIZED CIRCULATION. (a) Close to place of purchase. (e) Progressive zone advertising. (j) Try-out and test campaixns. (i) Traceability. (h) Localized copy. (g) Price variations. (f) Seasonable by territory. (d) Strengthening weak territory. ( c) Concentrated territory. (b) Spotty distribution. (d) Cumulative effect: "emaeYiraadt5tteordNrrest Manual-ammo. Arm. I. JIM. The titl of the [Mary non In which the noun! business I. (~th on nu Also broken lad thou: 810 thin city was burglarized enrly my morning and a n‘umbor of retttid mm- tuna.- At low cost, tests may be made of the medium, the product, the setting plan or the copy ap- proach at typical points before embarking on a costly general campaign. T The effect of newspaper advertising may be traced by observing the course of sales in each community. Newspaper copy and illustrations may be made to meet precisely, and take advantage of, local conditions. WI en necessary, different prices may be quot ed in different territories through newspaper advertising. Seasonable variations in the demand in differ- ent territories may be taken into account in newspaper advertising. T Newspaper advertising may be extended pro- greseively by zones. hand-in-hand with and aid- ing the extension of distribution. The newspaper may be used to strengthen weak spots in the distribution with the exact degree of force desired. The newspaper offers the maximum concentra- tion of circulation in any community. The advertiser with spotty distribution can, by using newspapers, advertise exclusively where his goods are on sale. The reader of tt newspaper advertisement can go directly to the place where the article " venised is on sale. A newspaper empaign may be planned to ob? tshiNt,EtaxirP1m cumu}a_ti_ve cited, through tho flexibility of spike aniijiiGGE "P. Ttttr - was "eete0 Iv of: mp. hank, MY .. iiioiiiii'ihiiiiiiSi 'a"ru?"t-. -‘ DUBLIN. Oct. 8t.--Nir m. won. Donne-l 'et.ttqem In W Prison. this do. - no. T In! night. On " than. M a mum. wu ”In. . to. ma. 'prhttr Escape Made By Four Irish We. (Omaha Press 319nm PM? .io' Lis' 3H