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' Page 4, News, Tuesday, August 13, 1991 Editorial The Terrace Bay - Schreiber News is published every Tuesday by Laurentian Publishing Limited, Box 579, 13 Simcoe Plaza, Terrace Bay, Ont., POT 2WO Tel.: 807-825-3747. Second class mailing permit 2264. Member of the Ontario Community Newspaper Association and the Canadian Community Newspaper Association In honour of Ontario's youth They're out there. Plenty of them, in fact. Ontario is fortunate to possess an abundance of young people filled with energy and vision, who see what needs to be done and don't sit back waiting for someone else to do it. These are the young people who deserve consideration for the Ontario Junior Citizen of the Year Awards. Jointly sponsored by the Ontario Community Newspa- pers Association and Canadian Airlines International, the Ontario Junior Citizen of the Year program has, since 1981, paid tribute to exemplary individuals or groups of young people between ages six and 18. Junior Citizens represent a broad cross-section of Ontari- o's fine youth. Some are honoured for their tremendous atti- tude in coping with illness or handicap. Some have devoted an amazing amount of time and energy towards community services and betterment. Still others have been selected for responding instantly in a moment of crisis, or for the way in which they have shown kindness and compassion. Those chosen to receive the award, along with their fami- lies, are guests of honour at a luncheon in Toronto during the annual contribution to the Ontario Community Newspa- pers Association (OCNA). Award winners are joined by Ontario Lieutenant Governor for a family portrait at Queen's Park, and are presented with $200 and a Junior Cit- izen pin. Many young people in our community are worthy of the attention and encouragement provided through the Ontario Junior Citizen of the Year Program. Every nominee will receive a certificate stating that they were considered for this distinct honour and have contributed greatly to their community. Say "thank you" to the special young people in our com- munity by filling out a Junior Citizen of the Year nomina- tion form -- available now from this OCNA member newspaper. Tel.: 825-3747 a: eee Sandy Harbinson Bee eee on ratea Advertising Mg... Linda Harbinson @"*CNA $18 per year/seniors $12 EGULOF.............--eceseeseeeeeeeseees Robert Cotton oO (local); $29 per year (out of Sales Representative.............- Lisa LeClair cn 40 mile radius) $38 in U.S. Agmin, ASSt........-sssseseee Gayle Fournier a ROL EST WATE AEs Typesettter..........cccccceseeeeeeeeees Kelly Moore v Hae f Now \F WE COULD ONLY GET THE COURTS YO RULE AGAINST JOBACCO TAXES / " TAKE? When I use a word it means just what I choose it to mean -- neither more nor less. Humpty Dumpty Let's say you're an environmentalist. Not a tree-spiking, smokestack-scaling, dues-paying activist perhaps, but an environmentalist -- someone who cares about the future and the global litter box we've come to live in. Let us further suppose that you've just moved to...oh, the northern Ontario city of Sudbury, say. And you think that in your spare time you'd like to get involved in something...greenish. What's a budding environmentalist to do in Sudbury? Well you could always join an environmental group. Let's see....here's one right on the main street. It's called Northcare. Northcare. That's got a nice, ecologically responsible ring to it. A person walking in front door of Northcare might assume they were in § the offices of a typical environmental watchdog group. But a casual perusal of the office brochures reveals a...rather odd approach. Northcare says that some people worry too much about wilderness and not enough about jobs. Northcare wants to see more protected forest lands opened up to chain saws and logging trucks. Northcare thinks that Ontario Hydro's plans to sprinkle a few more nuclear reactors along the © Lake Huron shoreline is just a dandy idea. Northcare cheerfully accepts cash donations from mining companies like Noranda and pulp and paper interests like E.B. Eddy. Judged by its name, Northcare sounds like the kind of outfit Pollution Probe or the Greenpeace crowd might want to be associated with. But judged by it's principles, it sounds suspiciously like an apologist for big business interests. The Sudbury Chamber of Commerce in a green plaid biodegradable shirt. Nothing wrong with tooting the trumpets of commerce, of course -- providing you're up front about it. After all, David Suzuki doesn't go around impersonating Conrad Black. What's in a name? Arthur Black But Northcare isn't the only example of business trying to wrap itself in a green flag for PR brownie points. They're just aping the actions of their corporate Big Brothers to the south. Want to play some American word games? Okay, what would you assume about a group that calls itself the Washington Forest Protection Association? Sounds kinda pro-tree, wouldn't you say? Uh uh. It's a lobby group made up of the largest timber companies in Washington State, reated specifically to fight : against logging restrictions. How about Citizens for _ the Sensible Control of Acid i Rain? Sorry. All this | glorified PR Office has done ' so far is mail out 80,000 : letters denouncing a bill to : control acid rain. Clean Air Working Group ounds like a pretty positive moniker -- until you discover --@ that it's composed of agents ea of the oil, steel, aluminum, [| paper and automobile industries created to lobby against the Clean Air Act. These guys aren't interested in a healthier planet. They're interested in Business As Usual. You'll find these image manipulators on your TV screen too. They love to sponsor those big dreamy nature programs that extol our untamed wilderness. Did you see The Living Planet? That was a nice documentary -- made possible by funding from Mobil, currently facing legal action in six states for falsely claiming to produce "degradable" garbage bags. Then there was the stirring heart-string tugger Only One Earth. That was paid for by Waste Management -- the most penalized hazardous waste company in the history of the U.S. Environmental Protection Agency. What's the message we're supposed to get from this exercise in corporate euphemising -- that even as they pollute, their hearts are in the right place? Maybe. But the real message is more obvious. The real message is: it's a lot cheaper to polish your image than to clean up your act.