Terrace Bay-Schreiber News, Wednesday, October 26, 1983, page 3 Profile This Weck The Doctor Recruitment Programme The Doctor Recruit- ment Programme is a programme which is de- signed to supply re- mote underserviced areas of Canada with adequate health ser- vices. Under the di- rection of Dr. W.J. Copeman, M.D., DPA F.C e Senior Medical Consult- ant with the Ministry of Health in Ontario, the programme has had an immense effect on pro- viding doctors to under- serviced areas across the Northwest, includ- ing our own local area. It is common know- ledge that doctors tend to move from rural to urban settings, from north to south, and from family practices to spe- cialty practices. On that note, it is little won- der why towns such as ours have difficulty in locating medical pract- itioners who will re- main in our town. In Ontario, since 1969, more than 160 communities have been designated as _ under- serviced for physician services. There are 305 doctors working in the Ministry of Health pro- gramme designed to at- tract doctors to such areas. It is the most successful programme of its kind in the world. There is, however, an annual attrition rate of 5-10 per cent (normal attrition for .doctors is about 3 per cent) and approximately fifty doc- tors are needed for the programme annually. More and more towns are realizing that com- munity involvement is necessary, to ensure the provision of health care. The initiatives to bring health services come from town councils, chambers of commerce, industry, service clubs and private individuals. Dr. Copeman has de- signed a programme that is meant to attract doctors to these under- serviced areas. This pro- gramme has many com- ponents. In order to en- sure that our area will never do without the necessary medical per- sonnel, there are cer- tain steps that towns must take. One is local organization, where a local group or individual is responsible to or- ganize and manage a programme to attract a doctor. Another is an adver- tising campaign where advertisements are plac- ed in professional medi- cal journals, such as the Canadian Medical As- sociation Journal; The Journal of Canadian Fa- mily Physician and The Ontario Medical ~ Review; the advertise- ments should be run continuously until a physician has been re- cruited. Contacts are also made to the medical schools and to the teach- ing hospitals where residents and interns are being trained. For the past three years, the Ministry of Health has been conducting a physician recruitment programme on_ suc- cessive evenings at each of the five medical schools in Ontario; those being London, Hamil- ton, Ottawa, Toronto and Kingston. All resi- dents, interns, senior medical students and doctors at the medical schools who are inter- ested in obtaining their own practice, will also be in attendance at these meetings. This series of evening meet- ings is commonly known as the Underservices Area Programme Re- cruitment Tour; and joining the various medical people are Hos- pital Administrators, hospital personnel, heads of town councils, Chamber of Commerce people, and other pro- fessionals who are in- terested in attracting physicians to their area. In Ontario, the Min- istry of Health will pay the expenses for a physician and spouse to visit a potential com- munity which is desig- nated as an underser- viced area for physician's services. The visit by the doctor is a crucial part of at- tracting the physician to the community, and the community and profes- sional hospitality dis- played is of great im- portance. Some things are essential, and others are desirable and help- ful in attracting the doc- tor and his family. Some of the enticing factors are: good hous- ing with a reasonable rent; modern §attract- ive clinic facilities at a reasonable rent; a rota- tional call system among doctors in the area; the presence of a group practice; specialist back- up availability from resi- dent and visiting spe- cialists; adequate vaca- tion allowance; time off; good schools; good rec- reational opportunities for all members of the family; employment for the doctor's spouse and an adequate commun- ity programme which will make the doctor and family feel welcome and appreciated (which is very helpful in keeping them in the community.) The Underserviced Area Programme Re- cruitment Tour is taking place this week in the southeastern parts of Ontario, and McCaus- land Hospital and Ter- race Bay will be well represented there. Hos- pital Administrator Don Ross and Chief Lab Tec Administrative Assist- ant, Jim Files will be in attendance during the entire tour to the five medical centres. Dr. Wilkes also plans on flying down for the Fri- day session as a repre- sentative for McCaus- land Hospital and the town of Terrace Bay. The Recruitment Pro- gramme in our area re- ceives much support not only from the hospital itself, but also from the municipalities of Ter- race Bay and Schreiber and Rossport. The hos- pital has been involved in this programme for the past three years and has been responsible for bringing Dr. Wilkes, Dr. Croll and Dr. Lau into our area. Don Ross said that they have upgraded their presentation this year with various pamphlets on Rossport, Schreiber and Terrace Bay, as well as with an audio-visual slide pre- sentation of our area. I was able to view this presentation before it went before the public, and I must say that it was one of the best that I have seen. The slides cover a variety of estab- lishments throughout our local area including stores, services, schools, service groups, ma Hospital Administrator Don Ross proudly displays McCausland Hospital's presentation devices and chats with the commentator of the audio-visual display Bev Lafoley and with script writer Bill Glassier. and of course the hospi- tal. Don Ross, with the help of the M.N.R. heli- copter was able to cap- ture the beauty of the north shore area through his camera, and Physiotherapists Bev Lafoley and Bill Glassier provided the script and voice for the presenta- tion. Between the three of them, nothing has been left untouched. They were out to pro- mote our area, and they have successfully done so. "It's a case of the little towns vs. the big towns down there," said Administrator Don Ross. "We are compet- ing with towns such as North Bay, Sudbury and Thunder Bay, many of them having used a professional consulting service to put to- We would like to appologize to Rick and Marilyn MoQuin for the typo error in their birth announcement last week. name Their son's appeared as AARON EDWARD should have Who Else Makes Paper = WN Pulp and Paper Reports: gether their presenta- tion. The Recruitment Programme has become a very competitive one, and we have to make our town look and sound as attractive as possible in order that these young doctors will become in- terested in settling here."' Not only does this tour provide an opportunity to locate permanent doc- tors for this area, it is also used to find 'lo- cums' or part-time physicians when need- ed. Dr.. Copeman's ser- vices are also used to locate doctors for relief duty, when our own are on vacation. This year there will be over 300 interested and possible recruits at the Se Nes ie al SS. Sh ONLY OCT. 27, 28 & 29 25:. OFF ENTIRE STOCK All sales final. MasterCard eee and ® VISA Visa welcome THE SHOE PLACE Located in Mountain View Plaza, Schreiber 824-2215 tour; many of whom are looking at towns such as ours, for three years or so down the road. "The programme is an excellent one," says Don Ross, "not only because it provides doc- tors to the area, but also because it makes them aware of. our commun- ity and keeps their interests up for when they are ready to start their practices." For those of you who think that obtaining a doctor for our area is an easy.task, think again. It involves a lot of hard selling, good public rela- tions and some hard- working individuals. Without them, health services would indeed be at a premium. WY >" ae | we ee Ba ini aT. BABBaaea Store Hours: Tues. to Sat. 10 a.m. to 12:30 p.m. 1:30 p.m. to 5:30 p.m. Friday night 7 p.m. to 9 p.m. The competition for world markets will be won by the low-cost producers. For more information, send for "New Challenges", a free booklet from Public Information Services, Canadian Pulp and Paper Association, Dept. 21, 23rd Floor, 1155 Metcalfe Street, Montreal, Quebec, H3B 2X9. world standards for quality. But the hard fact is, additions to pulp and paper manufacturing capacity are being built all over the world. Competi- tion is tough out there. Canada's industry is continuing to in- vest in updated and more efficient mills and other facilities to keep costs down. Ninety-three countries produce pulp, or paper, or both. Of these, 61 (including Canada) make enough to sell to other countries. It is true that Canada by itself produces one third of all pulp and paper sold in world export markets. It is also true that Canadian mills and paperworkers set